Develop and execute the overall merchandising strategy for the Grocery and Non-Food category in line with the company's business objectives and customer needs, with a specific focus on driving the growth and commercial performance of Central Mart.
Establish category plans covering assortment, pricing, promotions, seasonal products, product lifecycle, and category growth opportunities for Central Mart.
Review and optimise product assortment to ensure the right balance of variety, quality, availability, customer demand, and profitability across Central Mart....
Develop and execute the overall merchandising strategy for the Grocery and Non-Food category in line with the company's business objectives and customer needs, with a specific focus on driving the growth and commercial performance of Central Mart.
Establish category plans covering assortment, pricing, promotions, seasonal products, product lifecycle, and category growth opportunities for Central Mart.
Review and optimise product assortment to ensure the right balance of variety, quality, availability, customer demand, and profitability across Central Mart....
Develop and execute the overall merchandising strategy for the Grocery and Non-Food category in line with the company's business objectives and customer needs, with a specific focus on driving the growth and commercial performance of Central Mart.
Establish category plans covering assortment, pricing, promotions, seasonal products, product lifecycle, and category growth opportunities for Central Mart.
Review and optimise product assortment to ensure the right balance of variety, quality, availability, customer demand, and profitability across Central Mart....
- Execute assigned sales activities, roadshows, and promotional events, ensuring smooth operations from setup to completion.- Collaborate closely with the Trade Marketing team to monitor weekly sampling plans and promotional activities.- Coordinate with the Sales team to ensure effective implementation of product promotions.- Monitor outlet stock availability and ensure timely replenishment.- Conduct regular retail visits to ensure merchandising compliance and proper display execution.- Provide operational support to the Sales team during manpower shortages or peak business periods.- Analyze field execution and provide recommendations to improve operational efficiency and sales performance.
- Execute assigned sales activities, roadshows, and promotional events, ensuring smooth operations from setup to completion.- Collaborate closely with the Trade Marketing team to monitor weekly sampling plans and promotional activities.- Coordinate with the Sales team to ensure effective implementation of product promotions.- Monitor outlet stock availability and ensure timely replenishment.- Conduct regular retail visits to ensure merchandising compliance and proper display execution.- Provide operational support to the Sales team during manpower shortages or peak business periods.- Analyze field execution and provide recommendations to improve operational efficiency and sales performance.
- Lead the creative development and execution of marketing, branding, and promotional materials for our FMCG food brands across both online and offline platforms.- Ensure all creative assets are aligned with brand guidelines, campaign objectives, and marketing strategies.- Design and develop a wide range of creative materials, including packaging, POSM, digital content, social media creatives, and event collaterals as required.- Perform thorough quality checks (self-QC) to ensure artwork accuracy and production readiness before final submission.- Stay updated on design trends, consumer insights, and industry best practices to bring fresh and innovative ideas to the creative team.- Support and mentor junior designers, fostering creative excellence and maintaining high-quality design standards.