• Lead test strategy development and Design for Testability (DFT) execution throughout the NPI phase-gate process, including concept review, EVT, DVT, PVT, qualification, and mass production readiness, ensuring on-time deliverables, product quality, manufacturability, and operational excellence
• Collaborate closely with customers, R&D, manufacturing, quality, and operations teams to ensure successful product transfer from development to production.
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Client SEO Strategy Execution:Implement SEO strategies tailored to each client’s industry, goals, and current online presence, in coordination with senior strategists and account managers.
Keyword Research & Mapping:Conduct in-depth keyword research and competitor analysis to identify high-impact opportunities for organic growth.
On-Page SEO Optimization:Optimize meta titles, descriptions, headers, URL structures, internal linking, and content for multiple websites following best practices.
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Oversee end-to-end supply planning for Matcha ingredients and key materials across markets, ensuring availability to support business-as-usual and new launches.
Oversee overall Matcha ingredient cost effectiveness and optimisation.
Partner with Regional Supply Chain and country teams on forecasting, replenishment planning, and inventory health for Matcha items, including seasonal peaks and campaign-driven demand.
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