Mobile Development
Full Stack Development
iOS Development
Android Development
API Integration
JavaScript
React Native
Node.js
Database Management
Agile Methodologies
MarTech Stack Ownership: Act as the Subject Matter Expert (SME) for key marketing platforms (CDP, CRM, Marketing Automation), overseeing platform health, licensing, and integration status.
Own marketing tracking for the ZUS app and web by setting tracking standards and working with Engineering to implement and maintain key events.
Maintain and optimize paid media conversion signals and integrations (e.g., Meta/Google), ensuring conversion mapping is correct and regularly reconciling platform-reported performance against internal outcomes.
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