Campaign & Social Media Management: Support end-to-end planning of marketing campaigns and take charge of our social media presence. You'll create engaging content and ensure our brand stays relevant by leveraging current trends.
Performance Tracking: Regularly monitor sales performance, campaign impact, and budget spend to ensure we are maximizing every Ringgit for the highest ROI.
Data-Driven Insights: Conduct post-campaign reporting and analysis, utilizing a "test and learn" approach to continuously optimize our future strategies.
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Create and manage engaging TikTok content to increase brand awareness and audience engagement.
Assist in planning and executing integrated marketing campaigns to drive sales, increase store footfall, and strengthen brand awareness.
Support digital marketing activities, including managing social media content, scheduling posts, and assisting with performance marketing campaigns.
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Draft detailed creative briefs for graphic designers and video editors, defining visual styles, hooks, and formats optimized for ad performance.
Write persuasive, high-converting ad copy in English, alongside strong written fluency in Chinese (Mandarin) and Malay to capture diverse localized audience segments.
Collaborate with design teams to ensure ad creative aligns with platform best practices and brand identity.
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Digital Marketing
Performance Marketing
Media Buying
Ad Copywriting
Meta Ads Manager
Google Ads
TikTok Ads Manager
LinkedIn Campaign Manager
Shopify
Shopee
Lazada
WooCommerce
Magento
Klaviyo
Mailchimp
Google Analytics 4
ROAS
CTR
CPC
CPA
CPM
LTV
CAC
Data Interpretation
Communication