Develop and execute comprehensive digital marketing strategies across various channels including social media, email, SEO, and paid advertising to drive brand awareness, lead generation, and customer acquisition for Vanzo.
Create, curate, and manage engaging and relevant content for social media platforms (Facebook, Instagram, TikTok, etc.), and other digital touchpoints, ensuring brand consistency and alignment with marketing objectives.
Manage and optimize paid advertising campaigns (e.g., social media ads) to maximize ROI, monitor campaign performance, and provide regular reports with actionable insights.
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As a Performance Marketing Associate, your primary focus will be on planning, executing, and optimizing performance marketing campaigns across paid social and search channels.
Over time, you will also get hands-on exposure to landing page work, including copywriting, basic UI/UX, and WordPress, as part of building a well-rounded digital marketing skill set.
We care more about who you are than what you already know. If you are someone who takes initiative, picks things up quickly, and is genuinely excited about where marketing and technology are heading, you will find a lot of room to grow in this role.
Plan, execute, optimize, and scale digital advertising campaigns across multiple channels including Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other relevant platforms.
Monitor and improve campaign performance to achieve traffic, lead generation, conversion, CPA, ROAS, and revenue targets.
Conduct audience research, keyword research, competitor analysis, and A/B testing to continuously improve campaign effectiveness.
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Plan, create, and publish engaging content across TikTok, Facebook, Instagram, and other digital platforms.
Produce high-quality photos, videos, graphics, and marketing materials that align with brand guidelines.
Coordinate and execute content shoots, including customer testimonials, product showcases, project highlights, company events, and promotional campaigns.
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