Manage all social media channels & campaign, and create content for scheduling social media posts.
Report directly to the Marketing Manager & coordinate with creative & sales team, to increase brand awareness.
Researches and analyses social media trends, including social media ads and web visitor data in order to improve social media presence and campaign efficacy....
KOL Marketing
Influencer Marketing
Campaign Management
Communication Skills
Negotiation Skills
Social Media Marketing
Content Creation
Key Opinion Leader (KOL) Management
Social Media Strategy
Performance Analysis
Develop and execute digital marketing strategies across organic channels, including social media and email, to drive brand awareness, audience growth, and lead generation.
Create, schedule, and publish engaging content for social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok) and other digital channels, ensuring brand consistency and alignment with marketing objectives.
Monitor and analyze the performance of organic digital marketing efforts using analytics tools (e.g., Google Analytics, social media insights), providing regular reports on key metrics and actionable insights for optimization....
Digital Marketing Strategy
Content Marketing
Social Media Marketing
Analytics and Reporting
Campaign Management
Paid Advertising
Marketing Automation
AI
Campaign & Brand Ownership:Lead end-to-end multi-channel campaigns for seasonal menu launches, promotions, and new outlet openings across Meta, Google, andXHS (Little Red Book).
Social Media & Content Direction: Spearhead social media strategies for our restaurant portfolio, directly partnering with creators, videographers, and designers to produce high-performing content.
Paid Advertising:ManageMeta AdsandGoogle Adsto drive traffic and footfall, focusing on continuouscampaign optimisation and ROI....
Optimize all digital marketing channels and ads materials across digital placements such as Search, Display, Mobile and Social to maintain an online brand presence and drive lead generation and new user acquisition based on trends and insights.
Identify, propose new channels and develop new/improving existing channel marketing strategies and implement marketing plans.
Manage social media channels: Facebook, Instagram, TikTok, 小红书, YouTube, Email Marketing, etc....
Digital Marketing
Digital Marketing Strategy
Social Media Marketing
Social Media Strategy
Campaign Performance Analysis
XHS
RedNote
Artificial Intelligence
Search Engine Optimization (SEO)
Manage all social media channels & campaign, and create content for scheduling social media posts.
Report directly to the Marketing Manager & coordinate with creative & sales team, to increase brand awareness.
Researches and analyses social media trends, including social media ads and web visitor data in order to improve social media presence and campaign efficacy....
Manage the official web shop and oversee day-to-day activities including marketing campaigns, sales performance, content management, promotions, SEO, SEM, SMM, and related tasks.
Support monthly promotion and campaign setups (e.g., 3.3, 6.6, 9.9, 11.11, 12.12, Year-End Sale, Payday, Double Days) including banners, vouchers, bundles, and discounts.
Assist with product uploads, content updates, and product page maintenance to ensure accuracy and consistency....
Manage the official web shop and oversee day-to-day activities including marketing campaigns, sales performance, content management, promotions, SEO, SEM, SMM, and related tasks.
Support monthly promotion and campaign setups (e.g., 3.3, 6.6, 9.9, 11.11, 12.12, Year-End Sale, Payday, Double Days) including banners, vouchers, bundles, and discounts.
Assist with product uploads, content updates, and product page maintenance to ensure accuracy and consistency....
Develop and execute comprehensive digital marketing strategies across various channels including social media, email, PPC, and SEO/SEM to drive brand awareness, lead generation, and customer acquisition.
Manage and grow the company's social media presence on platforms such as Facebook, Instagram, LinkedIn, and others, creating engaging content, running targeted ad campaigns, and fostering community interaction.
Create compelling and relevant content for digital platforms, including website copy, blog posts, social media updates, email newsletters, and ad creatives, ensuring brand consistency and alignment with marketing objectives....