Responsible for developing and executing travel trade and OTA sales strategies to drive ticket sales, visitation, and revenue growth. Identify, onboard, and manage key travel trade partners including tour operators, wholesalers, airlines, and OTAs to expand distribution reach. Define the optimal channel mix, market prioritization, and distribution strategies in alignment with overall sales and marketing objectives. Support market entry strategies for international source markets, ensuring effective penetration and brand presence in key regions.
Build and maintain strong relationships with key travel trade and OTA accounts to ensure long-term partnership success. Negotiate commercial terms, including net rates, commissions, allotments, and promotional campaigns that align with revenue objectives. Conduct regular business reviews, performance tracking, and joint planning sessions with partners to optimize sales performance. Act as the main point of contact for travel trade and OTA partners, ensuring effective communication.
Work closely with Ticketing and Operations teams to manage pricing structures, blackout dates, and capacity allocation. Ensure accurate setup and maintenance of products, rates, and content on OTA platforms and trade systems to maximize visibility and sales. Monitor rate parity, inventory availability, and booking performance across all channels to identify issues and opportunities. Support yield optimization during peak periods, festive seasons, and special events, ensuring maximum revenue generation while maintaining partner satisfaction.
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Executing and processing Talent Transition Fund (TTF) and Exceleration packages for new representative hires, including coordination with internal stakeholders to validate package eligibility and compliance.
Partner with representatives and directors to communicate and advise on recruitment packages.
Assist the Senior BDM in preparing management reports on TTF and Consumer Business performance for senior management meetings and governance forums.
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