Support the execution of product marketing initiatives, portfolio management activities, and marketing campaigns for the Interventional Vascular Therapy (IVT) business to achieve commercial objectives.
Plan and coordinate product launches, customer events, clinical workshops, CME programmes, and hands-on training sessions while managing event logistics and stakeholder engagement.
Develop and maintain marketing materials, product communication tools, presentations, and promotional resources to support customer education and sales effectiveness.
...
The Senior Executive, Product Marketing leads the market growth and investor engagement strategy for CapBay's P2P Investment product — the platform through which retail and institutional investors fund vetted SME financing opportunities. This role focuses on end-to-end go-to-market execution: investor acquisition, engagement and retention campaigns, partner/media collaboration, and product messaging that builds trust and drives platform participation.
Email & Lifecycle Marketing: Develop, execute, and optimize automated customer journeys, including welcome, browse/cart abandonment, post-purchase, and win-back flows. Manage the monthly campaign calendar, copywriting/briefing, A/B testing, and database health.
WhatsApp & Mobile Channels: Manage WhatsApp broadcasts and automated messaging journeys while ensuring compliance with PDPA requirements. Drive mobile app adoption and repeat purchases through push notifications and in-app messaging.
Loyalty & Rewards: Oversee the day-to-day operations of the customer loyalty programme, including membership tiers, points, reward redemptions, referrals, and exclusive member promotions.
...
To assist team where necessary to plan, coordinate and execute marketing and sales events such as sales launches, promotional activities, roadshow, exhibition etc to deliver sales target.
To assist team to carry out market research and competitor analysis to supplement business decisions.
To assist the team to conduct target market analysis and leads profile to supplement business decisions.
...
Analyses the evolving market environment, develops the strategy such as customer segmentations, positioning, branding, messaging, PR/communications, pricing strategy and ensures effective rollout of strategy to the marketplace
Assist in the development of a yearly Marketing Plan which outlines marketing strategies and initiatives for the products responsible
Assist in creating, planning and scheduling engaging content to maintain a consistent online presence.
Support pre-event logistics, booth setup, and visitor engagement for trade exhibitions, while managing post-event lead organisation and social media coverage.
Conduct keyword research and assist in optimising website copy and product descriptions to improve search engine rankings.
...
Execute end-to-end digital customer communications and notifications using global platforms, managing mailing lists and tracking distribution
Drive digital product activation and master data management in SAP and WoMDER to ensure complete, compliant, and accurate setups
Provide daily operational support to global stakeholders and affiliates, resolving tool logic issues, ensuring data integrity, and maintaining audit readiness across platforms
...
Develop marketing strategies for Terumo Intervention Systems in alignment with APAC and Corporate TIS objectives
Develop growth initiatives to drive both organic and inorganic revenue aspirations with a strong basis of market sizing, segmentation, targeting and position
Ensure that every commercial plan has an integrated marketing plan alongside a sales and clinical plan.
...
AI HCM Technology Sdn. Bhd. is a leading HR technology company helping businesses across Malaysia and Southeast Asia transform the way they manage their workforce. With over 20 years of industry expertise, we develop AI-powered HR and payroll software while delivering innovative hardware solutions, including Smart Interactive Displays, to enhance workplace collaboration, productivity, and operational efficiency.
Social Media Management: Assist in planning, creating, and scheduling engaging content across key platforms (TikTok, Instagram, Facebook, etc.).
Live-Streaming Execution: Take charge of or assist in brand live-streams (e.g., TikTok Shop, Shopee Live, Instagram Live), driving real-time viewer engagement, showcasing products, and converting viewers into buyers.
Trend Spotting: Stay ahead of digital trends, viral audios, and platform algorithms to pitch and execute fresh content ideas.
...
Lead the strategy, planning, and execution of nationwide enterprise engagement initiatives including events, sponsorships, workshops, executive roundtables, partner collaborations, solution showcases, roadshows, and customer programs across SME, Public Sector, and Large Enterprise portfolios.
Develop integrated event and engagement strategies aligned with business priorities, sales objectives, and brand positioning.
Work closely with internal stakeholders including sales, product, partnerships, brand, communications, and leadership teams to deliver commercially impactful and strategically aligned engagement outcomes.
...
Serve as the regional brand leader for the Callebaut brand, partnering closely with global and local teams to adapt global strategies, campaigns, and assets to regional market needs and opportunities.
Lead the regional governance and optimization of the product portfolio across both Food Manufacturers (FM) and Gourmet customer segments, including brands such as Callebaut, Cacao Barry, and Specialty Products.
Ensure local markets execute the optimal marketing mix by providing clear direction on portfolio strategy, pricing architecture, packaging, product positioning, and portfolio rationalization.
...
Develop and execute social media and content strategies across platforms including LinkedIn, TikTok, Instagram, Facebook, X, YouTube, Telegram and other relevant channels.
Create engaging content including social media posts, videos, reels, livestreams and other digital content to build brand awareness and generate leads.
Monitor social media trends, competitor activities and emerging technology/AI trends to identify content and marketing opportunities.
...
Drive digital business growth through performance marketing, CRM, app membership acquisition, and customer retention initiatives.
Plan, execute, and optimize paid media campaigns across Google, Meta, TikTok, Affiliates, Display, and App channels to achieve sales, traffic, and customer acquisition targets.
Monitor daily business performance including Sales, Sessions, Conversion Rate (CVR), ROAS, New Customers, and App Member growth, and proactively recommend improvement actions.
...