Identify and source potential new clients through various channels, including online research, networking, referrals, business directories, and market activities.
Identify and source potential new clients through various channels, including online research, networking, referrals, business directories, and market activities.
To grow and maximize WWF-Malaysia’s income through commercial and philanthropic activities, including marketing campaigns, licensing, promotions, cause-related marketing, corporate communication campaigns etc. from the corporate sector.
360 Strategy & Execution: Lead the end-to-end planning and rollout of marketing campaigns across the Group’s diverse portfolio, including print, digital, and multimedia platforms.
Strategic Leadership: Drive the overarching brand positioning for OldTown White Coffee, ensuring the delicate balance between preserving nostalgic kopitiam heritage and appealing to the modern, tech-savvy millennial/Gen Z demographic.
Market Research & Product Sourcing: Lead the sourcing and introduction of new products into the market, including pricing strategies (SOS) and analyzing product-market relevancy.
360 Strategy & Execution: Lead the end-to-end planning and rollout of marketing campaigns across the Group’s diverse portfolio, including print, digital, and multimedia platforms.
Drive Product Readiness: Lead the end-to-end marketing readiness of products scheduled for launch and township story, ensuring seamless alignment between project timelines and GTM strategies.