Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
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Assist in the development and implementation of social media marketing strategies to increase brand awareness and engagement for Pro-Team Event Management.
Create, schedule, and publish engaging content across various social media platforms (e.g., Facebook, Instagram, Rednote, TikTok) in both English and Mandarin.
Design visually appealing graphics and marketing materials using tools like Canva, Adobe Photoshop, and Adobe Illustrator to complement social media posts.
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SEO/SEM
Social Media Marketing
Content Creation
Email Marketing
Data Analytics
Google Analytics
Google Ads
Facebook Ads
Campaign Management
Search Engine Optimization (SEO)
Video Editing
Graphic Design
Marketing Analytics
WordPress
Web Design
Web Development
SEO/SEM
Social Media Marketing
Content Creation
Email Marketing
Data Analytics
Google Analytics
Google Ads
Facebook Ads
Campaign Management
Search Engine Optimization (SEO)
Video Editing
Graphic Design
Marketing Analytics
WordPress
Web Design
Web Development