Plan, create, and schedule content for the salon's social media platforms (Instagram, Facebook, Tik Tok, WhatsApp Business), including photos, videos, and promotional posts.
Develop and execute seasonal marketing campaigns, promotions, and service bundles in coordination with salon management, ensuring alignment with staff capacity and service availability.
Manage online customer engagement, including responding to enquiries and managing reviews on Google and social platforms, and supporting service recovery arising from customer feedback.
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