The Social Media & Digital Marketing Specialist will be responsible for managing and growing TOTG’s social media presence across multiple hospitality brands and outlets. The role covers content planning, social media management, community engagement, trend monitoring, digital campaign support and performance reporting, working closely with the Marketing, Creative, Photography/Videography and Operations teams. The ideal candidate is creative, digitally savvy and highly aware of current social media trends, with the ability to turn brand campaigns, promotions, events and outlet experiences into engaging digital content.
Manage assigned client accounts holistically, understanding their business objectives and developing digital marketing approaches that support overall growth.
Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.
Manage assigned client accounts holistically, understanding their business objectives and developing digital marketing approaches that support overall growth.
Elevate your on-camera portfolio with regular short-form productions aimed at real audiences, and receive direct feedback to refine your delivery and timing.
Social Media ManagementManage the company’s social media accounts, including content planning, scheduling, publishing, and maintaining a consistent brand voice across platforms.
Content Strategy & Creation: Plan, develop, and execute engaging content for Instagram, TikTok, and Facebook, ensuring each piece aligns with brand identity and campaign goals.