Drive the end-to-end TCR and PDD cycle annually (with utmost priority in ensuring data correctness and completeness and process completion in a timely manner in alignment to Group Performance and Rewards (GPR) guided timelines).
Work with planning team to develop media plans across Social, Search, and Programmatic platforms, ensuring alignment within the overall global, regional and local strategy.
Drive channel business development, pipeline generation, sales and marketing, and demand creation activities, ensuring accurate forecasting and timely CRM reporting
Independently identify, research, and engage target enterprise accounts through direct prospecting, professional network development, industry events, and digital channels, building owned pipeline that is not dependent on referred leads.