Responsible – Lead through example by demonstrating the Bank’s values, tone and expected standards in all communications, marketing and stakeholder interactions.
PR agency experience is essential, ideally followed by an in-house communications role. You understand both media pitching and the realities of managing a brand from the client side.
Media & Narrative Execution: Lead external communications initiatives that position WORQ as the premier authority on flexible workspaces and the evolving future of work.
Writing communications materials such as media pitches, press releases, media alerts, fact sheets, biographies, briefing documents, social content and reports. Supporting media relations, including media list development, pitching, follow-ups, coordination of media requests and coverage tracking.
Drive Revenue & Upsell: Leverage your strong business acumen to identify growth opportunities within existing accounts, pitching proactive KOL and PR campaigns that expand our footprint.
Responsible for and oversee the end-to-end planning and execution of Maison events including key launches, High End moments, client activations, retail programming as well as client gifting initiatives, ensuring full compliance with Maison guidelines and standards
Lead Generation - Connect high value client’s brand directly with public who matter via in-person engagements to spark genuine interest, build trust and generate quality leads for growth.
Develop and lead integrated communication and branding strategies to support corporate goals, project launches, and overall market positioning across all online and offline platforms, ensuring consistent brand messaging and visual identity across all touchpoints, including digital, print, signage, events, and internal communications
Account Lead: Lead and drive fashion and luxury account teams and provide support in the development and implementation of integrated communications campaigns using traditional, social and digital tools.