Build monitor and optimise Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other Ecommerce platforms
Ensure campaigns are set-up according to best practices and brief, drive maximum efficiency and optimum performance in campaign set-up, optimizations, budget/spend management, etc.
Maintain reporting, analyze performance, and develop action plans
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Drive the overall sales & marketing strategy of the Royal Canin online business in view of the competition, trends & complexity within Malaysia & Singapore market.
Own and deliver GMV, revenue, profit and market share targets for the e-Commerce channels.
Develop annual Joint Business Plans (JBPs) with major platforms (Shopee, Lazada, TikTokShop, Q-Commerce).
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