Host engaging and interactive live streaming sessions on TikTok to promote and sell garment products, including convocation robes, uniforms, and custom-designed apparel.
Develop and execute creative content strategies for TikTok Live, incorporating product demonstrations, behind-the-scenes glimpses of garment manufacturing, and engaging storytelling to drive viewership and sales.
Actively interact with the audience during live streams, responding to comments and questions in real-time, building rapport, and fostering a strong community around the brand.
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Strong knowledge of social media platforms and digital marketing practices.
Experience in creating digital content
graphics
and social media materials.
Basic knowledge of SEO and digital marketing analytics.
Familiarity with tools such as Google Analytics
Canva
Adobe Creative Suite
Meta Business Suite
or similar platforms will be an advantage.
Strong written and verbal communication skills.
Creative
organised
proactive
and able to manage multiple tasks.
Good analytical and problem-solving skills.
Able to work independently as well as collaboratively with different departments.
Host engaging and dynamic live streaming sessions to showcase products and promotions, ensuring a high level of audience interaction and participation.
Develop and execute creative content strategies for live streams, including scriptwriting, segment planning, and visual merchandising to maximize product appeal.
Build and nurture a strong online community by actively engaging with viewers in real-time, responding to comments and questions, and fostering a positive and interactive environment.
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Campaign & Social Media Management: Support end-to-end planning of marketing campaigns and take charge of our social media presence. You'll create engaging content and ensure our brand stays relevant by leveraging current trends.
Performance Tracking: Regularly monitor sales performance, campaign impact, and budget spend to ensure we are maximizing every Ringgit for the highest ROI.
Data-Driven Insights: Conduct post-campaign reporting and analysis, utilizing a "test and learn" approach to continuously optimize our future strategies.
...
Digital Marketing
Social Media Management
Content Creation
Copywriting
SEO
Digital Campaign Management
Social Media Analytics
Google Analytics
Graphic Design
Branding
Event Management
Marketing Communication
Content Planning
Digital Ads Marketer : Focuses on managing paid advertising campaigns on Google Ads, Facebook, Instagram, and TikTok, including optimisation, budgeting, and performance reporting.
Social Media Management : Handles content management, post scheduling, social media data analysis, and sometimes manages ads on platforms like TikTok, Instagram, and Facebook.
Content Creation : Write, create and manage engaging social media content
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KOL Marketing
Influencer Marketing
Campaign Management
Communication Skills
Negotiation Skills
Social Media Marketing
Content Creation
Key Opinion Leader (KOL) Management
Social Media Strategy
Performance Analysis
Digital Marketing
Content Creation
Social Media Management
Campaign Management
Market Research
SEO/SEM
Communication Skills
Team Collaboration
Creative Thinking
Data Analysis
Client Relations
Campaign & Brand Ownership:Lead end-to-end multi-channel campaigns for seasonal menu launches, promotions, and new outlet openings across Meta, Google, andXHS (Little Red Book).
Social Media & Content Direction: Spearhead social media strategies for our restaurant portfolio, directly partnering with creators, videographers, and designers to produce high-performing content.
Paid Advertising:ManageMeta AdsandGoogle Adsto drive traffic and footfall, focusing on continuouscampaign optimisation and ROI.
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Develop and execute digital marketing strategies across organic channels, including social media and email, to drive brand awareness, audience growth, and lead generation.
Create, schedule, and publish engaging content for social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok) and other digital channels, ensuring brand consistency and alignment with marketing objectives.
Monitor and analyze the performance of organic digital marketing efforts using analytics tools (e.g., Google Analytics, social media insights), providing regular reports on key metrics and actionable insights for optimization.
...
Digital Marketing Strategy
Content Marketing
Social Media Marketing
Analytics and Reporting
Campaign Management
Paid Advertising
Marketing Automation
AI