Full Time Marketing Executive Jobs, in BTaskee Malaysia Federal Territory - Maukerja

bTaskee is looking for an extremely impressive person to fill the role of Marketing Executive position. We appreciate you taking the time to review the list of qualifications and apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.

Responsibilities and Duties:

As the Marketing Executive, you will have complete responsibility for the following:

1. Branding – Brand Awareness & Visibility

• OOH Advertising Management: Plan, execute, and monitor Out-of-Home advertising campaigns (billboards, roadside banners, airports, bus stops, building LED screens) ensuring timely delivery, visual quality, and budget optimization.
• Event Organization: Ideate, plan, and coordinate offline events (product launch events, seminars, customer appreciation events, internal team building activities, community events) to enhance brand experience and customer engagement.
• POSM Production: Manage the design and production of offline marketing collaterals (brochures, standees, posters, catalogs, branded gifts) ensuring consistency with brand identity.

2. Performance – Trade Marketing & Partner Activation

• Partnership Development: Proactively seek, connect, and negotiate with strategic partners (apartment, condo, supermarkets, schools, gyms, industrial parks…) to set up display areas, pop-up booths, or product introduction points.
• Trade Activation Execution: Organize direct sales activation programs at partner locations (condominiums, supermarkets, schools) including product sampling, direct consultation, mini-games, roadshows, exclusive voucher distribution, etc., to optimize conversion rates and drive sales
• PG/TV & Part-Time Staff Management: Recruit, train, and supervise the team of promoters (PG), demonstrators, and event staff at activation points, ensuring service quality, brand image, and KPI achievement.
• Logistics & Operations: Oversee the transportation, installation, and storage of products and display materials (POSM) at activity locations, ensuring smooth operations and adherence to plans.

3. Reporting & Budget Management

• Develop detailed plans, prepare budgets, and control expenses for all offline campaigns and trade activation initiatives.
• Monitor and measure campaign effectiveness based on KPIs (reach, number of leads generated, registrations, on-site sales performance) and prepare post-campaign summary reports with recommendations for future improvements.
• Report directly to the Head of Department, providing regular updates on activities, progress and outcomes.

Qualifications and Skills:

Must to Have

• Bachelor’s degree in Marketing, Advertising, Business Administration, Trade Commerce, or a related field
• Having at least 2 years of experience in a similar role (Offline Marketing, Trade Marketing, Event Executive).
• Experience working with external partners, including OOH advertising vendors, event organizing agencies, POSM suppliers, and building, condominium, supermarket school management boards.
• Enthusiastic and proactive in work;
• Have a personal laptop.

Nice to have

• Communicate level of English.