Kerja Sepenuh Masa, Performance Marketing Manager di DSG Consumer Partners - Maukerja

Performance Marketing Manager

Location: Singapore (hybrid) Reporting to: CEO Type: Full-time

About the opportunity

We're hiring on behalf of a Singapore-based consumer wellness brand entering its next chapter as part of the DSG Consumer Partners (DSGCP) portfolio. The brand is a category leader in functional recovery in Singapore — with top selling position in Guardian, plus an established D2C and marketplace footprint. The brand is being relaunched and scaled under new ownership with an experienced CEO and a focused regional expansion plan across Asia over the next 24 months.

You'll be one of the first hires in the new chapter and will own the entire performance and e-commerce growth engine.

What you'll do

• Own paid acquisition. Run and scale Meta Ads, Google Ads, TikTok Ads, and Shopee Ads. Build and iterate creative testing rhythms. Manage budgets, targets, and reporting weekly
• Own Shopify D2C. Conversion rate optimization, landing page testing, AOV growth, post-purchase journey. The site is intact but has had minimal investment for the past 18+ months so there’s real upside
• Own Shopee Mall (and TikTok Shop). Drive campaign performance through 4.4, 10.10, 11.11, 12.12 events, manage keyword bidding, optimise listings, grow review velocity. Shopee Mall status is already in place. Tiktok needs to be built
• Build retention from zero. Klaviyo flows (welcome, abandoned cart, post-purchase, win-back, sub onboarding) — none of this currently exists. Stand it up, measure it, iterate
• Own the data. Weekly performance dashboard. Channel-level ROAS, CAC, AOV, sub conversion, repeat rate. Bring numerical clarity to the business
• Plan and execute Malaysia launch. Set up MY ad accounts, Shopify storefront, Shopee MY, TikTok Shop MY. Localise creative and targeting
• Run AI as your second pair of hands. Use it to generate ad creative variants at testing volume (15+ per week, working with the Content Creator), draft Klaviyo flows and ad copy, analyse channel performance, and automate the reporting and dashboards you'd otherwise spend half a day on. We hire on the assumption that AI is a daily productivity layer and not a novelty

What we're looking for

• 4–7 years in performance marketing for a D2C consumer brand. Ideally one strong stint at a Singapore-based brand that scaled past SGD 5M annual revenue
• Hands-on operator. You ran the ad accounts yourself and like to get into the weeds
• Proven expertise in: Shopify analytics, Meta Ads Manager, Google Ads, TikTok Ads, Klaviyo, Shopee Seller Centre
• Strong commercial instinct. Comfortable owning blended ROAS, payback periods, and channel mix decisions
• Comfortable working in a small team in a turnaround / relaunch context. Roll-up-sleeves mentality, weekly iteration rhythm
• Singapore-based or willing to be in Singapore within 60 days

Bonus

• Multi-market experience (SG + MY, or SG + HK)
• Experience in the health and wellness / supplement category
• TikTok Shop and live commerce experience
• Bahasa Malaysia language skills

What we offer

• Competitive Singapore-market base salary
• Performance bonus tied to growth objectives
• Hybrid working from Singapore office
• The chance to relaunch a beloved Singapore brand alongside an experienced FMCG CEO and DSGCP

Apply

Send CV and a short note on the most interesting D2C growth problem you've solved