Kerja Sepenuh Masa, CRM Data Analyst di Informa Group Plc. Pulau Pinang - Maukerja

This role is based in our Menara Skymind office. 

We are seeking a detail-oriented CRM Data Analyst to join our Intelligence & Advisory business unit. This role is essential for maintaining the integrity and quality of our CRM database through systematic data acquisition, processing, and validation activities.

Key Responsibilities

Data Management & Quality Assurance

• Acquire and cleanse data from CRM systems to ensure high quality and accuracy
• Validate incoming data to meet established standards and criteria
• Conduct comprehensive data profiling to identify and resolve data integrity issues
• Identify, troubleshoot, and correct data anomalies and discrepancies in the CRM
• Maintain thorough documentation of data sources, extraction processes, and flow diagrams

Technical Operations

• Leverage ETL & AI tools for data acquisition, processing, and ingestion
• Schedule and manage data acquisition to ensure timely data availability
• Lead and manage some data maintenance projects for the CRM independently
• Stay current with evolving tools and best practices in data sourcing, processing and content preparation, including AI-driven solutions

Collaboration & Stakeholder Management

• Collaborate with internal teams and clients to align data gathering efforts with business needs
• Work closely with Research & Analytics to support data acquisition for various projects
• Partner with Data Engineering to promote scalability and process efficiency
• Build collaborative relationships with Intelligence & Advisory colleagues, vendors, and tech experts
• Become a trusted partner of the sales teams to ensure the CRM continues to be an accurate tool for sales success

Process Improvement & Compliance

• Proactively detect and manage risks impacting deliverables and timelines
• Ensure adherence to research methodologies and compliance standards
• Communicate with leadership to share insights, suggest improvements, and support operational excellence

• 1–3 years of experience in data sourcing, acquisition, or related research roles.
• Experience in data profiling, cleansing, and quality validation, ideally in Salesforce.
• Familiarity with data visualisation platforms like Tableau or Power BI is a plus.
• Ability to multitask and manage shifting priorities in a fast-paced environment.
• High attention to detail and strong focus on data accuracy.
• Commitment to continuous learning and adapting to new technologies and industry practices.