Sales Executive
Key Responsibilities
Sales Executive & Client Management
- Identify, prospect, and acquire new B2B clients within the HoReCa (Hotel, Restaurant, Café) and food retail sectors.
- Build, maintain, and expand long-term relationships with existing customers to secure repeat business and upselling opportunities.
- Conduct cold calls, face-to-face client visits, product presentations, and demonstrations to prospective buyers.
- Respond promptly and professionally to customer inquiries, feedback, and complaints to ensure high customer satisfaction.
Sales Performance & Target Achievement
- Achieve and exceed monthly, quarterly, and annual sales targets assigned by management.
- Negotiate pricing, commercial terms, contracts, and service agreements while maintaining healthy profit margins.
- Manage and track sales pipeline, account activities, and customer status
Event Participation & Networking
- Represent the company at trade shows, food exhibitions, culinary expos, and networking events.
- Attend F&B community gatherings, product launches, and industry conferences to generate leads and build brand presence.
- Develop relationships with potential clients, suppliers, and key decision-makers within the industry.
Market Research & Product Knowledge
- Maintain up-to-date knowledge of the company’s products, pricing, unique selling points (USPs), and industry trends.
- Monitor competitor activities, market developments, and emerging consumer and dining preferences.
- Identify new business opportunities and provide market feedback to management.
Cross-Departmental Collaboration
- Work closely with Operations, Culinary, Logistics, and Marketing teams to ensure smooth order fulfilment and service delivery.
- Coordinate internally to support customer requirements and ensure timely execution.
Requirements & Qualifications
Education
- Diploma or Bachelor’s Degree in Business Administration, Marketing, Hospitality, Culinary Arts, Food Science, or a related field.
Experience
- Fresh graduates are encouraged to apply.
- Candidates with experience in sales, F&B, hospitality will have an added advantage.
Skills & Attributes
- Strong negotiation, presentation, and closing skills.
- Professional, confident, and presentable personality.
- Excellent interpersonal and verbal/written communication skills.
- Familiarity with QuickBooks is an added advantage.
- Self-motivated, results-oriented, and able to work independently.
- Possess a valid driving licence and be willing to travel locally for client meetings and events.
Job Type: Full-time
Pay: RM2,000.00 - RM3,500.00 per month
Benefits:
Education:
- Diploma/Advanced Diploma (Preferred)
Language:
Work Location: In person