Draft detailed creative briefs for graphic designers and video editors, defining visual styles, hooks, and formats optimized for ad performance.
Write persuasive, high-converting ad copy in English, alongside strong written fluency in Chinese (Mandarin) and Malay to capture diverse localized audience segments.
Collaborate with design teams to ensure ad creative aligns with platform best practices and brand identity.
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Digital Marketing
Performance Marketing
Media Buying
Ad Copywriting
Meta Ads Manager
Google Ads
TikTok Ads Manager
LinkedIn Campaign Manager
Shopify
Shopee
Lazada
WooCommerce
Magento
Klaviyo
Mailchimp
Google Analytics 4
ROAS
CTR
CPC
CPA
CPM
LTV
CAC
Data Interpretation
Communication
Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
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Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
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Support the planning and execution of integrated marketing campaigns, promotional activities, and go-to-market initiatives to achieve business and sales objectives.
Coordinate with Product, Marketing, Sales, Retail Operations, and other cross-functional teams to ensure successful product launches and campaign execution.
Develop and manage the campaign calendar, ensuring timely delivery of promotional initiatives and market activations.
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Spot and develop stories from across the business, including frontline colleagues, customer wins, sector insights, and moments that showcase what OCS does and why it matters.
Build trust and rapport with subject matter experts and customers to encourage participation in content, including on-camera opportunities.
Capture authentic, day-to-day content using a mobile phone for social media.
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Marketing Strategy
Digital Marketing
SEO/SEM
Customer Relationship Management (CRM)
Social Media Marketing
Market Research
Communication Skills
Brand Management
Leadership
Digital Marketing
Digital Marketing Strategy
Marketing Strategy
Social Media Marketing
Market Analysis
Cross-functional Collaboration
Team Leadership
Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
...
Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
...
Brand Positioning & Credibility — Own DaboBox, DaboRewards and JoomTry market positioning and ensure all messaging, campaigns, and content reinforce a consistent, credible brand identity.
Paid Performance Marketing — Own lead generation strategy and budget across paid channels; responsible for cost-per-lead efficiency and campaign ROI.
Marketing Collateral & E-Commerce Channel — Oversee execution across Shopee, TikTok Shop, and other e-commerce channels, including the Marketing Coordinator's day-to-day output.
...
Support the planning and execution of integrated marketing campaigns, promotional activities, and go-to-market initiatives to achieve business and sales objectives.
Coordinate with Product, Marketing, Sales, Retail Operations, and other cross-functional teams to ensure successful product launches and campaign execution.
Develop and manage the campaign calendar, ensuring timely delivery of promotional initiatives and market activations.
...
Support the planning and execution of integrated marketing campaigns, promotional activities, and go-to-market initiatives to achieve business and sales objectives.
Coordinate with Product, Marketing, Sales, Retail Operations, and other cross-functional teams to ensure successful product launches and campaign execution.
Develop and manage the campaign calendar, ensuring timely delivery of promotional initiatives and market activations.
...
Lead the research, planning, conceptualization, and execution of social media strategies, campaigns, and digital media initiatives that build brand awareness, engagement, and traffic in line with client and company objectives.
Develop comprehensive social media content calendars, aligning content pillars, platform strategy, and campaign timelines across all relevant channels.
Stay ahead of platform trends, audience behavior shifts, and digital marketing best practices, translating them into actionable strategy recommendations for clients.
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Lamarsa Coffee Machine Company (Lamarsa), based in Petaling Jaya, Selangor, is hiring a Brand Marketing Manager to lead and execute the company's overall marketing strategy to drive brand growth, customer engagement and sales. The role will lead a small in-house marketing team, collaborate with internal teams, external agencies and brand partners, and manage planning, review and execution of integrated campaigns across digital, retail and offline channels.
Experience: Minimum 2–3 years of proven experience in hotel sales, revenue management, or OTA channel management within the hospitality/property industry.
Network: Established relationships with OTA Market Managers in the Malaysian hospitality sector is highly advantageous.
Technical Skills: Experience using Channel Managers, Property Management Systems (PMS), and analytics tools. Strong proficiency in Microsoft Excel / Google Sheets.
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Launchpad is a brand, marketing and digital growth agency helping businesses build stronger brands, generate leads and drive growth through creative, digital and offline marketing solutions.
We’re looking for a results-driven Sales Executive who is confident in sourcing prospects, developing relationships and closing deals. This is a hands-on sales role for someone who enjoys hunting for opportunities and turning conversations into revenue.
As our Sales Executive, you will be responsible for taking ownership of the full sales cycle — from identifying potential clients and initiating conversations to pitching our services, negotiating and closing deals.
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