- Lead the creative development and execution of marketing, branding, and promotional materials for our FMCG food brands across both online and offline platforms.- Ensure all creative assets are aligned with brand guidelines, campaign objectives, and marketing strategies.- Design and develop a wide range of creative materials, including packaging, POSM, digital content, social media creatives, and event collaterals as required.- Perform thorough quality checks (self-QC) to ensure artwork accuracy and production readiness before final submission.- Stay updated on design trends, consumer insights, and industry best practices to bring fresh and innovative ideas to the creative team.- Support and mentor junior designers, fostering creative excellence and maintaining high-quality design standards.
Edit and retouch images for various marketing materials, including social media content, product catalogues, e-newsletters, posters, and digital advertisements (for both print and web use).
Enhance images to ensure clarity, accurate color balance, proper exposure, and sharpness.
Remove imperfections, correct distortions, and maintain visual consistency across all assets.
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