Assist in the development and execution of integrated marketing campaigns across various channels, including digital, social media, email, and traditional advertising, to drive brand awareness and lead generation.
Team Leadership & Operations ManagementDirect & Mentor: Manage, train, and guide a team of Influencer Marketing Executives to successfully plan, execute, and deliver multiple campaigns simultaneously.Process Optimization: Establish, standardise, and streamline workflows for KOL/KOC sourcing, outreach, product seeding, contract negotiation, and content review.Workload Allocation: Oversee executive campaign assignments, monitor deadlines, and ensure seamless coordination between internal teams and external talent.