Assist in the development and execution of marketing campaigns, promotions, and initiatives to drive restaurant growth opportunities and support new restaurant openings.
Assist in developing tailored marketing plans for individual projects, identifying target audiences, unique selling propositions, and key messaging. Conduct market research and competitive analysis specific to the project to inform strategy.
Serve as the primary point of contact for customers regarding order status, delivery updates, service enquiries, and issue resolution, ensuring timely and professional communication.
Strategic Planning: Assists in implementing comprehensive trade marketing strategies tailored to diverse international markets, ensuring alignment with overall brand objectives and local market needs.
Identify and source potential new clients through various channels, including online research, networking, referrals, business directories, and market activities.
Marketing & Campaign Management: Plan and execute marketing campaigns for events, products, and company initiatives; manage social media, digital marketing, promotional content, and marketing calendars; coordinate creative materials including posters, videos, event collateral, and advertisements.
Plan and execute integrated marketing campaigns, promotional events, festive celebrations, and mall activations to increase footfall, tenant sales, and brand awareness.
Be a strong lead in strategising, planning & executing on-ground activations/events in accordance to company’s marketing and brand direction, in order to effectively promote Taylor’s to the relevant target audience through events and promotion