Plan and execute targeted B2B outreach emails, newsletters, and seasonal sales blasts including copy creation and (e.g., festive gifting, corporate pantry, pantry restock).
Manage end-to-end projects focusing on driving campaign operational efficiencies, commercial performance with local markets and regional campaign initiatives
Role: Combine data analysis and marketing leadership to build the foundational datasets and insights that drive sales analysis and market development using Microsoft, SAP, and Keyence software.
Assist in developing tailored marketing plans for individual projects, identifying target audiences, unique selling propositions, and key messaging. Conduct market research and competitive analysis specific to the project to inform strategy.