Optimize and execute top account marketing strategies through sophisticated account-based marketing (ABM) frameworks, delivering personalized in-person and digital customer experiences that drive measurable engagement and accelerate revenue growth. These include Amplify events, microsites, newsletters, CXO roundtables and joint thought leadership initiatives.
Execute and grow key initiatives to drive new revenue, including the affiliate/partnership program, TikTok live, events/exhibitions, B2B and commercial deals
Handle inbound sales enquiries across voice, chat, and email channels– qualifying prospects, understanding needs, and recommending suitable products or services with empathy and accuracy.
Paid Media & Brand Development: Oversee and execute comprehensive paid media campaigns across regional and global channels. Interpret the central brand guide and ensure its consistent application, utilising strong performance analysis to optimise media planning and maximise ROI.