As the Assistant Marketing Manager - Mobility, you will independently lead the end-to-end planning and execution of integrated mobility marketing campaigns that help grow Grab's Mobility business in Malaysia
You will work closely with cross-functional teams, including Operations, Commercial, CRM, Analytics, PR, Product, and external agencies. These teams will help translate our goals into applicable, clear Go-To-Marketing (GTM) campaigns.
To succeed in this role, you need to be a self-motivated individual who can perform under pressure in a dynamic, fast-paced environment. You have a clear understanding of end-to-end marketing strategies and go-to-market coordination, and can break down complex issues into executable strategies and detailed tactics.
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Provide academic leadership in teaching and learning, including curriculum innovation, programme development, and the enhancement of pedagogical practices
Design, prepare and deliver high-quality teaching and learning materials; conduct lectures, tutorials, and assessments in line with best practices to optimise student learning outcomes
Mentor and support colleagues and postgraduate students in developing effective teaching and learning strategies
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Deliver lectures, tutorials, and other teaching activities in Marketing and related subjects as allocated by the Head of Department.
Develop, review, and update lesson plans, teaching materials, learning activities, and assessment materials in line with programme and curriculum requirements.
Contribute to the development, planning, implementation, and continuous improvement of high-quality academic programmes and curriculum.
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Study creative briefs and client goals to determine specific copy requirements and content strategies.
Write high-engagement social media content (captions, posts, short-form scripts) that genuinely reflects and amplifies the clients' unique brand voice across platforms.
Interpret creative direction and adapt core marketing points from briefs into persuasive, concise copy concepts ready for execution.
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