Plan, execute, and optimise campaigns across: Meta Ads (Facebook/Instagram), TikTok Ads,Twitter/X Ads, Google SEM/PPC (Youtube/Search) and Media Buy Networks (placements on dating/review/news sites, and other niche verticals)
Continuously track, measure, and analyse campaign performance to ensure cost efficiency (CPA, ROAS, CAC) and KPI achievement.
Identify trends and insights to drive better acquisition strategies.
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Strategic Planning: Develop and execute comprehensive e-commerce performance marketing strategies and media plans with clear KPIs aligned with client’s business objectives and targets.
Campaign Execution: Implement end-to-end performance marketing campaigns across onsite and offsite channels, including PPC, SEO and social media, focusing on achieving targets and KPIs.
Budget Management: Assist in managing marketing budgets, optimizing spending to achieve maximum ROI based on performance metrics
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Strategic Planning: Develop and execute comprehensive e-commerce performance marketing strategies and media plans with clear KPIs aligned with client’s business objectives and targets.
Campaign Execution: Implement end-to-end performance marketing campaigns across onsite and offsite channels, including PPC, SEO and social media, focusing on achieving targets and KPIs.
Budget Management: Assist in managing marketing budgets, optimising spending to achieve maximum ROI based on performance metrics
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Responsible for Performance Marketing in key paid digital channels - App, Affiliates, Display and Search to increase brand awareness, drive traffic, generate leads and increase sales.
Responsible for creation and alignment of channel KPIs with local stakeholders and global headquarters in Japan.
Responsible for media planning and creative direction, which aligns to the company calendar and overall. Also responsible for daily/ weekly/ monthly performance review and internal reporting.
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End to end Performance Marketing – overall acquiring and growing subscribers; managing performance focused acquisition campaigns on digital media, affiliate marketing - from ideation to media planning to optimization and performance analysis / insightful outcomes & actions.
Identify source of growth, profitability and efficiencies in current or new areas through strategic thinking, data & analytics
To learn new tools and technology around creative automation and data dashboards.
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Lead the planning and execution of end-to-end marketing and conversion funnel strategies across various business models to drive customer acquisition and revenue growth.
Manage and optimize multi-channel digital marketing campaigns, including paid advertising, SEO, social media, email campaigns, and content initiatives, while ensuring effective budget allocation and performance tracking.
Develop compelling ad copy and marketing messaging tailored to each client’s brand positioning and target audience, while collaborating on the creation and enhancement of creative assets and landing pages to improve conversion rates.
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Developing and executing creative marketing strategies to increase brand awareness, customer engagement, and sales.
Keeping up with current social media trends, viral content formats, audience interests, and platform updates to create relevant and engaging marketing ideas.
Planning and managing email marketing campaigns, including newsletters, promotional emails, customer follow-ups, and lead nurturing campaigns.
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MalaysiakiniPassionate about content creation, design, social media, and digital marketing? Join us and gain hands-on experience in a fast-paced media environment!
Client Liaison & Servicing: Act as the primary day-to-day contact for a portfolio of DMDC’s clients, ensuring their needs are understood and met. The role maintains frequent communication with clients via email, calls, and meetings to update them on campaign progress and gather feedback.
Cross-Platform Campaign Coordination: Ensure that all campaign elements (offline and digital) are executed in a coordinated, timely manner. Work closely with internal teams – media planners, digital specialists, creative designers, content writers – to align efforts.
Support Strategy & Media Planning: Collaborate with senior strategists (Media Manager/Marketing Manager) to develop marketing plans and media mixes that achieve client goals. The executive contributes by bringing insights from the client (e.g. specific requests or industry info) and by doing groundwork like research or initial media briefs.
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