Plan, build, and manage paid advertising campaigns across Google Ads (Search, Display, Shopping, YouTube, Performance Max) and Meta Ads Manager (Facebook and Instagram).
Develop targeting strategies, audience segments, and lookalike/retargeting audiences to maximize campaign performance.
Write and test ad copy, creatives, and landing pages in collaboration with the design and content teams, running A/B tests to improve click-through and conversion rates.
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You will participate in the tender and capture team to identify sourcing opportunities and ensure client specifications are included in bidding documents.
You will develop schedules, estimates, and budgets to support all procurement requirements for both the bidding phase and project execution.
You will create and maintain comprehensive sourcing and procurement plans that align with overall territory and global strategies.
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You will participate in the tender and capture team to identify sourcing opportunities and ensure client specifications are included in bidding documents.
You will develop schedules, estimates, and budgets to support all procurement requirements for both the bidding phase and project execution.
You will create and maintain comprehensive sourcing and procurement plans that align with overall territory and global strategies.
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Develops and executes integrated performance marketing strategies across digital channels including SEM, SEO, social media, programmatic, affiliate marketing, display advertising and retargeting.
Drives consumer acquisition and retention by delivering targeted campaigns that increase quality traffic to Nespresso's digital platforms.
Owns the digital path to purchase, optimising awareness, consideration and conversion throughout the consumer journey.
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