Prepare the annual and quarterly marketing budget submissions for the Head of Marketing, by spend line — brand, trade, digital, app, events, KOL and agency.
Coordinate and deliver integrated marketing campaigns across digital, print, events and partner channels, based on agreed objectives and audience segments.
Marketing executives develop and oversee marketing campaigns to promote products and services. The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities. The details of the role will vary depending on the type and size of employer, as well as the industry. Executives are likely to work closely with other employees in areas such as advertising, market research, production, sales and distribution.
Bachelor’s degree in Life Sciences, Chemistry, Biology, Engineering, Business, Marketing, or a related discipline; advanced scientific degree (MS or Ph.D.) and/or MBA is preferred