- Shah Alam Selangor Malaysia
Lokasi Kerja
Penerangan Kerja
Tanggungjawab
Social Media Management:
• Plan, create, and publish weekly updates across MSI Malaysia’s social media channels (Facebook, Instagram, TikTok, etc.).
• Generate creative ideas and produce local social media content tailored to the Malaysian market.
• Monitor social media engagement and prepare weekly reports on performance and insights.
• Lead brainstorming sessions for fresh social content ideas to keep the brand relevant and engaging.
Digital Advertising & Budget Management:
• Manage META Ads accounts, including META CPAS campaigns, ensuring effective budget allocation and control.
• Monitor ad performance daily, analyze key metrics, and optimize campaigns to maximize ROI.
• Coordinate with external agencies or platforms to enhance campaign reach and effectiveness.
E-commerce & Website Content:
• Maintain and update website content, including product listings, landing pages, and promotional banners.
• Ensure product information is accurate, up-to-date, and optimized for SEO and user experience.
• Collaborate with e-commerce teams to support sales promotions and campaigns on platforms like Shopee and Lazada.
Sales Promotion Support:
• Follow up on ongoing sales promotions and campaigns to ensure smooth execution and timely delivery.
• Assist in coordinating offline marketing activities and events as needed.
• Market & Competitor Analysis:
• Monitor competitor digital marketing activities and consumer trends in the Malaysian consumer electronics market.
• Provide regular insights and recommendations to improve MSI’s marketing strategies.
Reporting & Documentation:
• Prepare comprehensive weekly and monthly reports covering social media performance, ad campaigns, budget usage, and market analysis.
• Maintain organized records of marketing assets, campaign results, and promotional materials inventory.
Cross-functional Collaboration:
• Work closely with the Marketing Manager and other departments to align digital marketing efforts with overall business objectives.
• Support ad hoc marketing projects and tasks as assigned.
Peringatan Penting
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