Kerja Sepenuh Masa, Marketing - Content Internship di NEXLAW AI Selangor - Maukerja

Content Marketing Internship

Allowance: MYR1,200 Per Month

Duration: Minimum 6 Months

Location: IOI Boulevard, Puchong

Are you curious about how technology helps people find information online? Do you enjoy writing, researching, and learning new things? If so, then our Content & SEO Internship at ************* might be the perfect fit for you!

At *************, we're at the forefront of revolutionizing the legal industry with Artificial Intelligence (AI). Our AI-powered solutions, like TrialPrep, help lawyers with everything from legal research and case summarization to contract review and legal writing. We're passionate about making legal services more efficient and accessible.

This internship is designed for individuals who are eager to dive into the world of digital marketing, specifically focusing on Content Marketing and Generative Engine Optimization (GEO). Don't worry if you're new to GEO – we'll teach you everything you need to know!

What is Content Marketing & GEO?

Think of it this way:

• Content Marketing is all about creating valuable and relevant information (like blog posts, articles, videos, or even social media updates) that attracts and engages our target audience – in our case, legal professionals and businesses. We want to be a helpful resource for them, providing insights and solutions.
• Generative Engine Optimization (GEO) is the art and science of helping people find that valuable content when they search online using platforms like ChatGPT, Claude, Gemini, and others. When someone types a question or a topic into a search engine, we want *************'s content to appear high up in the results. This means more people discover our innovative AI solutions!

In simple terms, Content Marketing creates the helpful information, and GEO ensures that information gets seen by the right people.

About the Internship

This is a hands-on, paid internship where you'll gain practical experience and contribute directly to our marketing efforts. You'll work closely with our marketing team, learning the ins and outs of how AI companies use content and SEO to reach their audience.

Key Responsibilities:

As a Content & Marketing Intern, you will have the opportunity to learn and contribute to:

Content Research & Development:

• Assisting with researching trending legal topics, industry news, and competitive content to identify new content opportunities for *************
• Supporting the creation of engaging and informative content (e.g., blog posts, website copy, social media updates) tailored to legal professionals.
• Learning how to use AI tools as a co-pilot for content brainstorming and drafting, always with a human touch for authenticity and accuracy.

Generative Engine Optimization (GEO) Fundamentals:

• Keyword Research: Discovering the words and phrases legal professionals use when searching for solutions online. We'll show you how to use special tools to find these "keywords."
• Content Optimization: Helping to improve existing content to rank better for relevant search terms.
• GEO Audits: Assisting in identifying areas for improvement on our website from an GEO perspective.

Performance Monitoring & Reporting:

• Learning to use basic analytics tools (like Google Analytics and Google Search Console) to track website traffic and content performance.
• Assisting in preparing simple reports to understand what content and GEO strategies are working well.

Competitive Analysis:

• Researching how other legal tech companies are approaching their content and GEO strategies to identify opportunities for *************

General Marketing Support:

• Contributing to other marketing initiatives as needed, providing a broad understanding of digital marketing.

What We're Looking For:

• Eagerness to Learn: A strong desire to understand Content Marketing and SEO, even if you have no prior experience.
• Excellent Written Communication: The ability to write clearly, concisely, and engagingly. You don't need to be a legal expert, but strong English writing skills are essential.
• Research Skills: A knack for finding and understanding information from various sources.
• Attention to Detail: Meticulousness in your work, especially when it comes to content accuracy and technical details.
• Analytical Mindset (a plus!): Curiosity about data and how it can inform decisions.
• Proactive and Self-Motivated: Ability to work independently and take initiative.
• Interest in Technology and AI: A genuine curiosity about how AI is transforming industries like law.
• Currently pursuing or recently completed a degree in Marketing, Communications, Business, Journalism, or a related field (or demonstrating equivalent experience/passion).

What You'll Gain:

• Hands-on experience in a fast-paced AI startup environment.
• A foundational understanding of Content Marketing and SEO strategies.
• Mentorship from experienced marketing professionals.
• Opportunity to work with cutting-edge AI technology in the legal sector.
• Development of highly valuable digital marketing skills sought after in today's job market.
• A supportive and collaborative work culture.

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