- Choa Chu Kang Southwest (Singapore) Singapore
Kerja Social Media - Video Marketing Executive - Manager, Gaji tinggi SGD 3,500 di TutorJohn Southwest (Singapore) - Maukerja
Social Media - Video Marketing Executive - Manager
TutorJohn
Kongsi
Simpan
Lokasi Kerja
Penerangan Kerja
Tanggungjawab
Company:
TutorJohn Learning Centre
Industry:
Education / Tuition & Enrichment
Employment Type:
Full-Time / Part-Time / Freelance
Position Level:
Executive / Manager, depending on experience
About the Role
TutorJohn Learning Centre is looking for a creative and hands-on
Social Media & Video Marketing Executive / Manager
to strengthen our digital presence and grow our brand.
This is not purely a planning or administrative marketing position. We are looking for someone who is comfortable being
hands-on with content creation — from generating ideas and planning campaigns to filming, editing, posting and analysing content performance.
The ideal candidate should have a strong understanding of
TikTok, Instagram Reels, Facebook and short-form video marketing
, with the ability to create engaging content that connects with parents and students.
Experience working with a tuition centre, enrichment centre, education company or parent-focused brand will be a strong advantage.
Key Responsibilities
Social Media Marketing
Manage and grow TutorJohn Learning Centre's social media platforms, particularly
Instagram, TikTok and Facebook
Develop monthly and weekly social media content calendars
Generate creative content ideas relevant to
parents, students and the education industry
Create educational, entertaining and promotional content
Keep up with current social media trends, formats, sounds and content styles
Improve reach, engagement, followers, enquiries and ultimately student enrolments
Maintain a consistent brand voice and visual identity across platforms
Video Marketing & Content Creation
Plan and produce
TikTok videos, Instagram Reels and other short-form video content
Film tutors, students, lessons, centre activities and educational content
Develop concepts, scripts, hooks and storyboards for videos
Edit short-form videos with captions, transitions, music and graphics
Turn everyday activities at the centres into engaging social media content
Produce tutor introductions, student testimonials, parent testimonials and centre tour videos
Create educational videos featuring useful English, Mathematics, Science and examination tips
Develop promotional videos for new classes, workshops and campaigns
Candidates should be comfortable with tools such as
CapCut, Canva, Adobe Premiere Pro or similar content creation/editing software
.
Marketing Campaigns
Plan and execute campaigns for
new student acquisition and enrolment
Market holiday workshops, examination programmes, trial lessons and new classes
Support marketing activities for our learning centres and future expansion
Develop campaigns around key education periods such as PSLE, examinations, school holidays and new academic years
Work with the management and academic teams to identify TutorJohn's unique selling points and translate them into strong marketing content
Support collaborations with influencers, parents, education partners and other businesses where relevant
Digital Marketing & Performance
Monitor social media performance and identify which content performs best
Track enquiries and leads generated from marketing campaigns
Analyse reach, engagement, views, follower growth and conversion
Recommend improvements based on actual performance
Basic knowledge of
Meta Ads, TikTok Ads or paid social advertising
would be an advantage
Prepare simple monthly marketing performance reports
Requirements
We are looking for someone who:
Is
strong in social media marketing and short-form video marketing
Understands how to create content specifically for
TikTok and Instagram Reels
Can independently
conceptualise, film, edit and publish videos
Has a good eye for content, branding and storytelling
Understands social media trends and what makes people stop scrolling
Is comfortable working with tutors, students and parents
Is proactive and able to generate ideas rather than waiting for instructions
Has good written and spoken English
Can work independently while collaborating closely with the management team
Strong Advantage
Previous marketing experience with a
tuition centre, enrichment centre, education company or education-related business
Understanding of the Singapore tuition/enrichment market
Experience marketing to
parents and students
Existing portfolio of TikTok/Reels/video content
Experience growing a brand's social media account organically
Knowledge of Meta/TikTok advertising and lead-generation campaigns
Qualifications
Diploma/Degree in Marketing, Mass Communication, Digital Media, Business, Communications or a related field is preferred.
However,
portfolio, creativity and actual social media/video marketing ability are more important to us than academic qualifications alone.
Fresh graduates with a strong portfolio are welcome to apply for the Executive/Junior position.
Possible Remuneration
Remuneration will depend on experience, portfolio and level of responsibility.
Final remuneration will be
commensurate with experience and portfolio
.
Working Arrangement
The role can be structured as:
Full-Time
Part-Time
Freelance
Internship
For the right candidate, there is potential to grow into a larger role overseeing the overall marketing direction of TutorJohn Learning Centre as the company expands.
As this is a content-heavy position, candidates should be comfortable spending time
on-site at our learning centres for filming, content creation and understanding our classes and students.
Application
Interested candidates should submit:
Resume/CV
Expected salary/remuneration
Availability and earliest start date
Preferred arrangement — Full-Time / Part-Time / Freelance / Internship
Portfolio or examples of social media accounts/videos/content previously created
Details of any previous experience in
education, tuition or enrichment marketing
We are particularly interested in candidates who can show us
actual social media or video content they have created and explain the results they achieved.
TutorJohn Learning Centre (TJLC) offers small group tuition services for Primary and Secondary Levels. A team of passionate and experience tutors constantly bringing learning to the next level for our students.
TJLC keep up with the online interactive live lessons and pushing the learning curve to match the needs of the students and parents.
TutorJohn Learning Centre
Industry:
Education / Tuition & Enrichment
Employment Type:
Full-Time / Part-Time / Freelance
Position Level:
Executive / Manager, depending on experience
About the Role
TutorJohn Learning Centre is looking for a creative and hands-on
Social Media & Video Marketing Executive / Manager
to strengthen our digital presence and grow our brand.
This is not purely a planning or administrative marketing position. We are looking for someone who is comfortable being
hands-on with content creation — from generating ideas and planning campaigns to filming, editing, posting and analysing content performance.
The ideal candidate should have a strong understanding of
TikTok, Instagram Reels, Facebook and short-form video marketing
, with the ability to create engaging content that connects with parents and students.
Experience working with a tuition centre, enrichment centre, education company or parent-focused brand will be a strong advantage.
Key Responsibilities
Social Media Marketing
Manage and grow TutorJohn Learning Centre's social media platforms, particularly
Instagram, TikTok and Facebook
Develop monthly and weekly social media content calendars
Generate creative content ideas relevant to
parents, students and the education industry
Create educational, entertaining and promotional content
Keep up with current social media trends, formats, sounds and content styles
Improve reach, engagement, followers, enquiries and ultimately student enrolments
Maintain a consistent brand voice and visual identity across platforms
Video Marketing & Content Creation
Plan and produce
TikTok videos, Instagram Reels and other short-form video content
Film tutors, students, lessons, centre activities and educational content
Develop concepts, scripts, hooks and storyboards for videos
Edit short-form videos with captions, transitions, music and graphics
Turn everyday activities at the centres into engaging social media content
Produce tutor introductions, student testimonials, parent testimonials and centre tour videos
Create educational videos featuring useful English, Mathematics, Science and examination tips
Develop promotional videos for new classes, workshops and campaigns
Candidates should be comfortable with tools such as
CapCut, Canva, Adobe Premiere Pro or similar content creation/editing software
.
Marketing Campaigns
Plan and execute campaigns for
new student acquisition and enrolment
Market holiday workshops, examination programmes, trial lessons and new classes
Support marketing activities for our learning centres and future expansion
Develop campaigns around key education periods such as PSLE, examinations, school holidays and new academic years
Work with the management and academic teams to identify TutorJohn's unique selling points and translate them into strong marketing content
Support collaborations with influencers, parents, education partners and other businesses where relevant
Digital Marketing & Performance
Monitor social media performance and identify which content performs best
Track enquiries and leads generated from marketing campaigns
Analyse reach, engagement, views, follower growth and conversion
Recommend improvements based on actual performance
Basic knowledge of
Meta Ads, TikTok Ads or paid social advertising
would be an advantage
Prepare simple monthly marketing performance reports
Requirements
We are looking for someone who:
Is
strong in social media marketing and short-form video marketing
Understands how to create content specifically for
TikTok and Instagram Reels
Can independently
conceptualise, film, edit and publish videos
Has a good eye for content, branding and storytelling
Understands social media trends and what makes people stop scrolling
Is comfortable working with tutors, students and parents
Is proactive and able to generate ideas rather than waiting for instructions
Has good written and spoken English
Can work independently while collaborating closely with the management team
Strong Advantage
Previous marketing experience with a
tuition centre, enrichment centre, education company or education-related business
Understanding of the Singapore tuition/enrichment market
Experience marketing to
parents and students
Existing portfolio of TikTok/Reels/video content
Experience growing a brand's social media account organically
Knowledge of Meta/TikTok advertising and lead-generation campaigns
Qualifications
Diploma/Degree in Marketing, Mass Communication, Digital Media, Business, Communications or a related field is preferred.
However,
portfolio, creativity and actual social media/video marketing ability are more important to us than academic qualifications alone.
Fresh graduates with a strong portfolio are welcome to apply for the Executive/Junior position.
Possible Remuneration
Remuneration will depend on experience, portfolio and level of responsibility.
Final remuneration will be
commensurate with experience and portfolio
.
Working Arrangement
The role can be structured as:
Full-Time
Part-Time
Freelance
Internship
For the right candidate, there is potential to grow into a larger role overseeing the overall marketing direction of TutorJohn Learning Centre as the company expands.
As this is a content-heavy position, candidates should be comfortable spending time
on-site at our learning centres for filming, content creation and understanding our classes and students.
Application
Interested candidates should submit:
Resume/CV
Expected salary/remuneration
Availability and earliest start date
Preferred arrangement — Full-Time / Part-Time / Freelance / Internship
Portfolio or examples of social media accounts/videos/content previously created
Details of any previous experience in
education, tuition or enrichment marketing
We are particularly interested in candidates who can show us
actual social media or video content they have created and explain the results they achieved.
TutorJohn Learning Centre (TJLC) offers small group tuition services for Primary and Secondary Levels. A team of passionate and experience tutors constantly bringing learning to the next level for our students.
TJLC keep up with the online interactive live lessons and pushing the learning curve to match the needs of the students and parents.
Peringatan Penting
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