Company Description Hagen Group is a trusted, Canadian, family-run business that has been dedicated to pet products and animal care since 1955. Founded on integrity, excellence, and a deep love of animals, the company has grown into one of the world’s most respected manufacturers and distributors of pet supplies. As the largest privately owned pet specialty company globally, Hagen Group offers an iconic portfolio of brands covering dogs, cats, small animals, aquatic life, reptiles, birds, and more. With offices across Europe and North America, its global headquarters in Montreal is a LEED Gold Level building recognized for green innovation and energy conservation. Guided by a strong commitment to innovation and quality, Hagen Group’s mission is to improve the lives of pets and the people who care for them.
Role Description The Digital Marketing Executive will support Hagen Group’s brand and product visibility by planning, executing, and optimizing digital marketing campaigns across various online channels. Day-to-day responsibilities include managing social media accounts, creating and updating web content, coordinating online promotions, and monitoring campaign performance using web analytics tools. The role involves collaborating with marketing, sales, and product teams to ensure consistent messaging and effective audience targeting, as well as preparing performance reports and recommendations. This is a full-time, on-site role based in Semenyih, requiring close coordination with local and regional teams to align digital initiatives with overall marketing strategies.
Qualifications
- Candidates should possess strong Marketing skills, including campaign planning, brand positioning, and basic knowledge of digital advertising concepts.
- Candidates should possess effective Communication skills, including clear written and verbal communication and the ability to collaborate with cross-functional teams.
- Candidates should possess Social Media Marketing skills, such as managing social platforms, scheduling posts, and engaging with online communities.
- Candidates should possess Web Content Writing skills, including creating concise, engaging, and brand-consistent copy for websites, blogs, and landing pages.
- Candidates should possess Web Analytics skills to track, analyze, and report on digital campaign performance and user behavior, using tools like Google Analytics or similar platforms.
- Candidates should ideally have experience in e-commerce or consumer goods, especially within pet or lifestyle industries.
- Candidates should have strong organizational and time-management skills, with the ability to handle multiple projects and meet deadlines.
- A relevant diploma or degree in Marketing, Digital Media, Communications, or a related field is preferred; equivalent experience will be considered.