Kerja Sepenuh Masa, Media Planning Manager di Ampersand Advisory Federal Territory - Maukerja

Reporting to: Planning Director

Role in the Company:

• To lead a team in driving result oriented client accounts
• To go above and beyond the call of duty when and if required
• Work hand-in-hand with the main team in managing client's expectations, and in managing day-to-day campaigns to ensure excellent work quality output.
• Work with other teams / the CEO in new business pitches, as part of the growth process especially in strategic thinking path.

Responsibility to the Company:

 REPUTATION:

• Build a strong Agency-Client relationship. Know what keeps clients awake at night.
• Deliver results and showcase good work for clients.

KNOWLEDGE BUILDING:

• Keep yourself updated on latest trends and campaigns, media platforms, and share those with key company’s leadership
• Build relationships with media platforms and vendors including local vendors (Omnia, Astro, etc), and foreign (Meta, Google, etc), and drive the best ROI for client
• In terms of media, understand how to excel, and be responsible at:

- Leading strategic direction across various digital touchpoints, and aligning client’s communication plan to blueprint

- Conduct major presentations including campaign reviews

- Developing and implementing an effective digital media plan using credible insights and data, instead of using bottoms-up strategy approach responsible to drive client’s business ambitions

- Strategizing consumer funnel and consumer journey from awareness to leads to purchase

- For all mediums: must know how to and able to guide the team in churning day-to-day deliverables including media strategy, media scheduling, material requisition form, media budgeting, media negotiations, media monitoring, media reporting, etc

- For digital specific: must know how to and able to guide the team in setting up a digital campaign, optimize a campaign including for leads generation campaign and e-commerce campaign, draw effective user journey, and to a certain extent – an understanding of technical aspect of anything that could impact the campaign’s performance e.g. Google Analytics, UX / UI, URL trackers, page / ads tagging, etc

- Must know how to read campaign & consumer insights, analyze strategically rather than hear-say

- Bring innovation and new tools to boost clients’ campaigns that can drive consumer engagement, data capture, and/or sales.

REVENUE GROWTH:

• Responsible for revenue growth for the Agency working alongside Planning Director. 

The talent that we are looking for, must possess these qualities

• COMMIITTED
• Willing to learn with passion
• Good analytical skills, balancing a macro view and the little details that matter
• Good leadership skill, with effective communication skill
• Excellent personal/organizational management
• In good health
• Skilled in using Microsoft Office, and major digital publishers’ buying dashboard including Facebook Ads Manager, Google Adwords, etc..
• A certified practitioner with Facebook Blueprint and/or Google Performance Honours Guru. Should you be not yet certified today, we will need you to be certified while engaged with us within 6 months upon joining us.
• At least 5 years’ experience in managing own media campaigns, and have actually launched campaigns in the past including digital. You may be required to produce actual used cases during the interview.

Measures of success

In 3 Months

• Understand client’s brand portfolio
• Demonstrate good relationship built with clients and able to lead the team in executing integrated campaign
• Have a pulse of the business category & knowledge of competitive frame.
• Developed sound and strategic communications blueprint for the clients
• Have initiated contact with key media partners and negotiate for best ROI for the client
• Work output is error-free, and able to guide the team the same
• Develop synergy and a good working relationship with the main team
• Impart knowledge to junior team so they are equipped with appropriate skillset in order to produce a more strategic and effective media proposals for the clients
• Drive business revenue alongside Planning Director, in meeting the KPI
• Able to manage independently the financial aspect of the business, ensuring all media budget is correctly accounted for, all jobs are being invoiced for, and all outstanding payment is paid for

In 6 Months

• Led the team to the right direction in ensuring campaign deliverables are aligned with clients’ communication blueprints
• Drove new initiatives that can deliver positive results to clients’ businesses.
• Developed eyes for details in team’s work output from media scheduling to digital campaign set-up and finally post-mortem analysis
• Demonstrated strong and sound data analytical skill beyond the obvious Able to correct / re-educate client when the needs call for in order for media campaign to perform successfully
• A certified practitioner with Facebook Blueprint and/or Google Performance Honours Guru if you are not yet one
• Able to prepare an error-free media schedule, material requisition form, and set up own digital campaign if you have yet to have a chance to do so in the past 
• Able to identify new area of revenue growth, including successfully introduce other business divisions of the company’s to any client’s account that you are undertaking 

In 12 Months

• Developed strong category acumen - from a media and business point of view.
• Identify a pipeline of commercially viable solutions to support our client’s goals.
• Have delivered innovative solutions that also drive business results for the clients
• Participated in new business pitches and win some
• Have created & executed a pipeline of business building ideas which must be industry award winning.
• Successfully grow extra revenue by x% including through our other business division(s) 

Mandatory

Candidate to submit latest copy of resume, which must indicate the academic achievement and industry experience in detail.

This role is open to Residents of Malaysia and individuals with valid Resident status in Malaysia.