Kerja Sepenuh Masa Marketing Digital - Analytics Analyst, Gaji tinggi MYR 5,500 di Agensi Pekerjaan Ideal Reliance Federal Territory - Maukerja

Job Details:

• Work Location: Kuala Lumpur
• Contract Duration: 15 months
• Working Hours: 9:00 AM – 6:00 PM, 5 days per week (Monday to Friday)
• Hybrid Working Arrangement: 2 days in office, 3 days remote, subject to business requirements
• Salary Offered: RM 5,000 - RM 5,500

Key Accountabilities:

Performance & Insights

• Monitor and analyze loyalty, CRM and App performance.
• Track key metrics including TAC, acquisition and retention.
• Provide insights and recommendations to drive business growth.
• Build and maintain regular performance dashboards and reports.

Campaign & CRM Analytics

• Support customer segmentation and campaign targeting.
• Measure campaign effectiveness and identify optimization opportunities.
• Conduct post-campaign analysis and share key learnings.
• Support test-and-learn initiatives and A/B testing.

App & Digital Product Support

• Monitor app adoption, engagement and customer journeys.
• Identify customer pain points and improvement opportunities.
• Provide data and insights to support company app roadmap decisions.
• Support business case development for new features and enhancements.

Issue Management & Escalation Support

• Assess customer and business impact of issues.
• Support customer operations in escalation and provide updates for stakeholders.

Tech Delivery & UAT Support

• Support business requirements, UAT and launch readiness activities.
• Track defects, enhancements and delivery progress.
• Coordinate testing for loyalty, CRM, voucher and app features.
• Monitor performance after launch and highlight issues or opportunities.

Skills and Requirements:

• A degree holder, preferably in Marketing, Business, Data Analytics, Statistics, Information Systems, Computer Science, or a related discipline.
• CRM, Loyalty, or Digital Marketing experience
• Strong analytical and problem-solving skills
• Advanced Microsoft Excel and PowerPoint skills
• Experience in campaign performance reporting and dashboarding
• Experience working with data and systems
• Stakeholder and vendor management skills
• UAT testing and issue tracking experience
• Ability to analyse and translate data into actionable business insights
• Loyalty programme experience (e.g. airline, telco, banking, or retail)
• Power BI, other visualisation tools
• Experience supporting technology delivery or Agile projects
• Experience with CRM platforms such as Capillary, Salesforce, Adobe Campaign, or Braze

Pay: RM5,000.00 - RM5,500.00 per month

Work Location: In person