Kerja Sepenuh Masa, Marketing Coordinator di CraveLab Federal Territory - Maukerja

Marketing Coordinator

CraveLab · Kuala Lumpur · Full-time · Hartamas, KL

This is a video-first, hands-on content role for someone who loves making social content, but is organised enough to keep calendars, approvals and client deliverables moving.

We're looking for someone who can go beyond a brief — someone who can feel when something is off before we point it out.

CraveLab is a boutique marketing agency working with brands across Australia and Malaysia. Our content lives or dies on how it looks, how it moves and whether it stops a scroll.

This is our first full-time hire in our KL office. You'll work directly with the founder, help shape how the team works, and take real ownership as CraveLab grows.

This is a small team. Some weeks you'll be editing Reels and planning shoots; others you'll be writing content plans, publishing or coordinating client work. If you need rigid role boundaries, this probably isn't the right fit.

What you'll own

• Develop social-first ideas, hooks, scripts and concepts for Instagram and TikTok
• Edit polished Reels, TikToks and short-form video content
• Turn raw footage into content with strong pacing, storytelling, captions and music
• Coordinate shoot briefs and asset delivery with our videographer and photographer
• Occasionally film content in KL using iPhone or camera
• Manage content calendars, scheduling and publishing across client accounts
• Write captions and adapt copy across different brand voices
• Handle day-to-day client updates, approvals and delivery
• Coordinate influencer outreach and track collaborations
• Review monthly performance and flag what's working
• Support the founder's personal content and attend shoots, PR events or activations when needed

What we're looking for

A strong eye. You notice composition, colour, pacing and typography — and you have a point of view on what looks good.

Platform instinct. You understand what performs on Instagram and TikTok and can translate trends into relevant ideas.

Taste in editing. You understand hooks, pacing, sound, captions and visual storytelling. Your edits feel intentional, not assembled.

Ownership. You notice what needs to happen, follow through and don't need to be chased.

Responsiveness. You reply, follow up and keep things moving. We value speed and accuracy.

The specifics

– Short-form video editing is essential. You should be highly comfortable in CapCut and able to take raw footage through to a polished Reel or TikTok independently

– 1+ years of regular CapCut use preferred. Adobe Premiere or equivalent is a plus

– Comfortable filming on iPhone; mirrorless/DSLR experience is a plus

– Canva for static assets

– Comfortable with Google Drive & ClickUp

– Comfortable juggling multiple brands, deadlines and content streams

– Native or native-level English, written and spoken — essential

– 1–3 years in a content, social media or creative role. Agency or multi-brand experience is a plus

– Familiarity with AI tools such as ChatGPT, Claude or Gemini is a plus

– Based in KL. Office in Hartamas

What CraveLab offers

– Work directly with the founder as the first full-time member of our KL team

– Real ownership across content and client accounts

– Exposure to brands across Australia and Southeast Asia

– An Australian-style working culture that values work-life balance. We work hard and move quickly during office hours, but we don't believe in being “always on” for the sake of it

– Room to grow into a senior, creative or account-facing role as the agency scales

How to apply

Email ************* with:

– Your portfolio + any Instagram/TikTok handle

– Two or three short-form videos you've created — tell us what you personally did and why you think each one works

– A short intro on yourself and why this role makes sense for you right now

No lengthy cover letters. Show us your best work.