Are you an experienced digital marketing professional with a strong understanding of e-commerce, paid advertising, and customer journeys?
Our client is looking for an Assistant Marketing Manager – E-commerce & Digital Campaigns to support the planning and execution of digital campaigns, e-commerce initiatives, customer engagement, and performance optimisation. The role will work closely with the Marketing Manager and international stakeholders to grow the visibility and performance of the company's products through digital channels.
Job Details
Employment Type: Full-Time
Position Level: Assistant Manager
Specialisation: E-commerce / Digital Marketing
Location: Klang, Selangor
Work Arrangement: On-site
Reporting To: Marketing Manager
Salary: RM5,000 – RM7,000 per month
Salary & Benefits
- Salary: RM5,000 – RM7,000 per month
- EPF & SOCSO
- Annual Leave & Medical Leave
Requirements
- Experience working with Shopify websites and understanding customer flow and journey.
- Familiarity with marketing automation tools, with Klaviyo preferred.
- Hands-on experience with Google Ads and Meta Ads including Facebook and Instagram.
- Able to work collaboratively with internal teams and international stakeholders.
- Analytical mindset with a results-driven approach.
- Strong understanding of e-commerce and digital marketing practices.
- Exposure to FMCG, health, or nutrition product marketing is an added advantage.
Key ResponsibilitiesCustomer Journey & E-commerce
- Work with Shopify websites and understand customer journeys and website functionality.
- Support optimisation of the website experience to improve engagement, conversions, and customer retention.
- Identify opportunities to improve the overall e-commerce customer experience.
Digital Campaigns
- Assist in planning, executing, and analysing paid advertising campaigns on Google and Meta platforms.
- Monitor campaigns to drive traffic, leads, and sales.
- Track campaign performance and identify opportunities for optimisation.
Marketing Automation
- Support email marketing campaigns using integration tools such as Klaviyo.
- Assist with audience segmentation and automated workflow setup.
- Track and analyse email campaign performance.
Product Promotion
- Support the growth and visibility of the company's protein powder products through:
- Digital marketing campaigns
- Social media content
- Email marketing
- E-commerce initiatives
Performance Tracking & Reporting
- Monitor campaign KPIs across website and paid advertising channels.
- Generate performance insights and reports.
- Recommend optimisation strategies based on campaign and website performance.
Content Coordination
- Assist in creating and coordinating digital content with internal teams and external vendors.
- Ensure content meets brand standards and effectively engages the target audience.
Cross-Functional Collaboration
- Work closely with the Marketing Manager and UK team to ensure campaign alignment and messaging consistency.
- Coordinate campaign execution and ensure deliverables are completed on time.
Market Research & Customer Insights
- Stay updated on e-commerce trends, competitor activities, and digital marketing best practices.
- Collect and analyse customer behaviour data.
- Use customer insights to support marketing strategies, improve user experience, and increase retention.
Working Location
Klang, Selangor
Pay: RM5,000.00 - RM7,000.00 per month
Work Location: In person