Role Overview
We are looking for a Brand & Marketing Executive to support AKC’s course marketing, brand-building, and campaign execution efforts. This role will help increase awareness of AKC’s training programmes, strengthen the consistency of our brand across platforms, and support marketing activities that drive enquiries and engagement
Key Responsibilities
Assist in developing and executing marketing plans and campaigns to support course promotions, brand growth, and business objectives.
Execute day-to-day digital marketing activities, including social media posting, email marketing, basic paid campaigns, and simple content creation.
Help maintain a consistent AKC brand voice, messaging, and visual identity across digital and offline touchpoints.
Support the promotion of training courses, events, partnerships, and other business initiatives through marketing content and campaign coordination.
Monitor online mentions, comments, engagement, and customer feedback, and flag issues that may affect brand reputation or campaign performance.
Assist with market research, competitor monitoring, and customer insights to identify trends and opportunities.
Prepare simple campaign performance reports, brand awareness updates, and marketing summaries.
Coordinate with internal teams and external vendors where required to ensure timely execution of marketing materials and campaigns.
Support the creation and updating of marketing collateral such as brochures, social media assets, website content, and promotional materials.
Assist with marketing support for events, activations, and outreach initiatives when required.
Requirements
2–4 years of experience in marketing, digital marketing, or related roles.
Experience supporting brand-building campaigns, including social media, content marketing, awareness campaigns, or reputation-related activities.
Strong execution skills with good attention to detail.
Comfortable using social media platforms, email marketing tools, basic ad platforms, and simple design or content tools.
Good understanding of marketing fundamentals, including brand consistency, audience engagement, and digital communication.
Able to work independently, manage tasks with minimal supervision, and adapt in a fast-paced environment.
Good communication and coordination skills.
Nice to Have
Experience in education, training, or course marketing.
Familiarity with Canva, basic video/content tools, or website content management systems.
Exposure to SEO, paid social, or simple performance tracking.
Experience supporting lead generation or enquiry-based campaigns.
Absolute Kinetics Consultancy (AKC) Pte Ltd officially opened for business on 18th April 2001.
AKC is an Approved Training Organisation appointed by SkillsFuture Singapore (SSG) to provide a wide range of courses approved by Ministry of Manpower (MOM), SkillsFuture Singapore (SSG), Singapore Resuscitation and First Aid Council (SRFAC), & Singapore Civil Defence Force (SCDF).
Its clientele list includes SMEs to MNCs from various industrials ranging from construction, manufacturing, oil & gas to employment firms (Certificate of Employment Intermediaries for Key Appointment Holders & General Employees). The company is also an approved MOM SIP (Settling in Programme for Foreign Domestic Workers) training center and an approved Food Safety training provider.
AKC conducts workplace and health safety courses as its core business and also offers consultancy, risk management and other specialised training services such as certificate for employment intermediaries. It also has a team of around 100 professionals (comprising full time and part time trainers) skilled in various safety specialisations such as construction safety, scaffolding, shipyard safety, metalworking and welding, amongst others.