Agency management: act as internal point of contact for the appointed social agency; write and issue briefs; review and approve or reject output against agreed standards; run monthly agency performance reviews; track agency deliverables and flag underperformance.
Audience growth: grow follower base across channels against monthly targets; improve engagement quality; monitor competitor activity and category conversation to inform content and campaign planning.
Commercial contribution: ensure campaigns have defined paths to app install, voucher redemption, or order; own tracking hygiene (UTM tagging, app deeplinks, promo code implementation); work with Campaign and Data teams to attribute social activity to commercial outcomes; coordinate with KOL owner for creator content and usage rights.
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Copywriting & UX: Ability to write highly persuasive, keyword-rich product copy that satisfies both search algorithms and human psychology.
The Resourceful Growth Mindset: You look at budget constraints as a creative challenge. You prefer outsmarting an algorithm over outspending a competitor.
Creative problem-solving skills. A resourceful mindset to seek solutions and propose them when facing challenges, rather than just wait for instructions.
Proficient in the use of Microsoft Office Suite specifically Power Point, Excel, and G Suite Tools (i.e: GSheet/Form, etc.)
Basic copywriting, photography, image, and video editing skills.
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Creative problem-solving skills. A resourceful mindset to seek solutions and propose them when facing challenges, rather than just wait for instructions.
Proficient in the use of Microsoft Office Suite specifically Power Point, Excel, and G Suite Tools (i.e: GSheet/Form, etc.)
Basic copywriting, photography, image, and video editing skills.
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Creative problem-solving skills. A resourceful mindset to seek solutions and propose them when facing challenges, rather than just wait for instructions.
Proficient in the use of Microsoft Office Suite specifically Power Point, Excel, and G Suite Tools (i.e: GSheet/Form, etc.)
Basic copywriting, photography, image, and video editing skills.
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Day-to-Day Operations: prepare materials for meetings and events; pack and organise event resources; update trackers and shared documents; follow up on assigned actions; keep project information organised; support simple research and administrative tasks; coordinate between team members; assist during busy campaign or event periods.
Plus Points (not required): comfortable using Canva, CapCut, Adobe tools or similar; experience shooting or editing short-form video; familiarity with TikTok and Instagram; experience organising events or student societies; strong writing skills; comfortable speaking to new people; experience with Google Sheets, Docs and Slides; interest in sales, partnerships or entrepreneurship; experience with photography or videography.
Personal attributes: curious and willing to learn; clear communicator; proactive; follows through on commitments; organised; enjoys working with people; comfortable using social media and digital tools; able to work independently after context; receptive to feedback; positive and practical when plans change; cares about education, families, children, creativity or social impact.
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