Exceptional verbal and written communication skills, with a professional and courteous demeanor for interacting with diverse stakeholders (residents, vendors, colleagues).
Strong ability to manage multiple tasks, prioritize effectively, and maintain meticulous records in a dynamic environment.
A strong commitment to providing excellent service and fostering positive relationships within a community setting.
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Proficiency in CRM systems (e.g., Salesforce) and property management software (e.g., Yardi, MRI) is highly desirable.
In-depth knowledge of leasing processes, market dynamics, and proven ability to close deals and achieve revenue targets.
Proven ability to lead, motivate, mentor, and manage a sales-oriented team effectively, including delegating tasks and managing performance and coaching.
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Identify, recruit and optimise activities of influencers / KOLs, TikTok affiliate scaling and Live hosting for digital activities.
Plan and execute pricing architecture, promotional and bundling programmes; manage campaign ROI and avoid channel conflicts.
Social media management, brand building, product education/training and influencer direction using clinical proof communication for premium positioning and SEO optimisation.
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Manage the agencies and suppliers that deliver SEO and SEM campaigns, setting briefs and targets, reviewing monthly performance against agreed KPIs and budgets, escalating underperformance, and handling quotations, purchase requisitions, and invoice tracking.
Own the day to day social media calendar across the group’s channels, publishing on schedule, responding to inbound messages within one working day, and escalating sales-qualified enquiries to the relevant business unit.
Produce and adapt marketing content including short-form copy, case studies, product one-pagers, and simple graphics and video edits, holding a consistent brand voice across multiple companies and product brands.
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