1. Team Building & Personnel Management

Responsible for the recruitment, screening, onboarding training, pre-job coaching and skill replication of ground promotion staff to build and maintain a stable offline promotion team.
Manage daily team attendance, shift scheduling and personnel deployment, resolve issues such as high turnover and low team morale, and ensure team stability.
Cultivate a positive team atmosphere, conduct staff motivation and mood management, and improve team execution and employee retention rate.

2. Offline Promotion On-site Leadership & Control

Formulate daily promotion plans and select suitable offline venues including business districts, communities, universities and markets in accordance with corporate business requirements.
Lead the team to conduct on-site ground promotion daily, demonstrate standard promotion behaviors, correct sales pitches and operational mistakes, and solve on-site problems including customer rejection, communication barriers and low conversion efficiency in a timely manner.
Supervise standard operating procedures and service norms for ground promotion and the use of promotional materials, eliminate ineffective work, false data and irregular operations, and ensure overall service and work quality.

3. Performance Target Decomposition & Result Accountability

Undertake daily and monthly team performance indicators (including user acquisition, registration, merchant settlement, order conversion, exposure and verification), and decompose targets to individual employees and specific time periods.
Track real-time team data including visitor volume, customer reach, conversion rate and valid order volume, conduct targeted reviews and strategy adjustments for underperforming team members.
Take full accountability for the overall team performance, and continuously improve work efficiency by optimizing promotion venues, sales pitches, target customer groups and working hours.

4. Data Review & Strategy Optimization

Conduct daily and weekly team data reviews, summarize individual employee performance, operational problems and venue advantages and disadvantages, and deliver regular review reports.
Sum up high-conversion sales pitches, high-efficiency promotion venues and optimal marketing methods, formulate and standardize ground promotion SOPs to unify team execution standards.
Timely collect and feedback market dynamics, competitor activities and user demands, and iterate promotion strategies for the company.

5. Materials, Resource Management & Activity Implementation

Manage the application, inventory, distribution and supervision of promotion materials, reasonably control operational costs and avoid material waste.
Coordinate and implement offline corporate marketing activities, undertake venue docking, personnel arrangement and on-site overall execution to ensure activity effectiveness.

Jawatan Kosong Sales Lead di Johor - November 2026

Business Development Manager