GMH Consultancy Service excels in crafting impactful advertising and marketing solutions across a variety of sectors, including real estate, resorts, education, and more. We champion creativity and empowerment within our team. We are a Meta Business Partner and Google Partner performance marketing agency.

We're searching for a Creative Strategist to enhance our team. Your role involves developing creative campaigns that exceed brand goals, from ideation to execution. You'll experiment with new ideas, assess their impact, and collaborate closely with Account Managers, clients, and our creative teams to bring these visions to life.

Here's what we offer

Hybrid Work Environment (Office and Work From Home)
Professional Growth
Competitive Salary
Office next to MRT
From 15 days Annual Leave
Diet advice by a professional dietitian
Discount of build in furniture and chiropractic services.
Support Work-Life Balance and other perks
Monthly team building

Creative Strategist (New to medium experience) Job Scope

1.Understanding the brand's goals Identifying the target audience

Identifying areas of opportunity and new audiences captivate.

2. Conducting competitive, consumer, and industry research to help identify trends amongst behavior, messaging, visuals.

3. Craft a roadmap for creative campaigns, defining key messages and angles to effectively convey the brand's story or product’s unique selling props (USPs).

4. Monitor, analyze and interpret the performance of creative campaigns.

Identify iterations, variations or net new concepts based on the data and inform in subsequent briefing

5. Cross-collaborate with media buyers, content creators and creative team to increase efficiency in the ad creation process.

6.Write creative briefs and scripts to provide clear and concise creative direction for creators, actors, agencies.

7.Copywriting for internal marketing and for our clients

8.Troubleshoot underperforming ad creatives and find solutions to improve their performance

9.Project management for the content production and curation process. This will include coordinating models, videographers, photographers, products and locations for content shoots.

10.Translate creative performance and insights into actionable learnings and next steps to share with marketing leadership and stakeholders across the organization.

11. Support the entire creative development cycle with internal creative team, including:

Planning for test & iteration roadmap
Formulating hypotheses to create tactical briefs
Guiding content production
Consolidating and delivering feedback
Analyzing and applying performance results to inform subsequent briefing

12.Craft pitching deck for potential clients

13.The Creative Strategist role continues to evolve and varies depending on the place of employment.

GMH Consultancy Service Sdn Bhd