Responsible for the end‑to‑end independent full‑process production of brand social media video content, including creative conception, script/storyboard design, production execution, and final output, all aligned with social media communication logic and platform characteristics.
Plan, execute, and optimise paid advertising campaigns across Meta Ads and Google Ads (And any other relevant platforms) to achieve clients’ business objectives.
Own the End-to-End Pipeline Data Strategy: Design and maintain the reporting frameworks and data hygiene necessary to track partner-sourced pipeline progress. Develop and manage 'early warning' dashboards to proactively identify funnel gaps, ensuring accurate attribution and ROI measurement.
Lead paid media efforts by planning, executing, and optimizing ad campaigns across platforms like Meta and Google (and other relevant digital channels). Ensure each campaign aligns with client goals, delivers measurable ROI, and upholds the company's standards for performance and excellence.
Own MoneySmart's regional organic marketing strategy across Singapore and Hong Kong, with explicit commercial accountability for organic acquisition and revenue contribution
Admiral.digital is a high-performance digital marketing and technology agency focused on delivering measurable results for clients. With a global client base and a team of industry-leading specialists, the agency helps businesses accelerate growth and reach new audiences. Admiral.digital partners with ambitious brands providing data-driven marketing solutions. Team members work in a fast-paced, collaborative environment where innovation, performance, and continuous learning are highly valued.
Develop and execute regional marketing campaigns, customer propositions, platform initiatives and strategic partnerships, including brand campaigns, product launches, tactical promotions and engagement programmes, in alignment with HQ priorities and business objectives.