Assist in the development and execution of marketing campaigns across various channels, including digital, social media, and traditional media, to promote Pelangi's educational products.
Find suitable KOCs: Source potential KOCs (everyday consumers and micro-creators) on Xiaohongshu and Instagram each month based on each brand’s positioning.
Develop and execute comprehensive digital marketing strategies across various channels including social media, email, PPC, and SEO/SEM to drive brand awareness, lead generation, and customer acquisition.