Develop tailored PR and communications strategies that will support the delivery of the organization’s strategic goal in branding and new customer recruitment objective.
Analyzes sets of data in order to provide insight along with the objective to increase customer retention and return frequency by collecting and organizing data about customer interactions, making it accessible and actionable for all, and facilitating analysis of that data.
Optimize all digital marketing channels and ads materials across digital placements such as Search, Display, Mobile and Social to maintain an online brand presence and drive lead generation and new user acquisition based on trends and insights.
Identify and pursue new sales opportunities within the heavy industrial and machinery sector in the Klang area, leveraging market research and networking to generate leads.