Account Management (Restock Calls): Proactively contact existing B2B accounts (F&B outlets, wet market vendors, catering businesses, and mini-marts) to manage and take their routine weekly/monthly frozen food orders.
Upselling & Push-Selling: Pitch slow-moving stock, near-expiry items (with clearance discounts), or newly arrived imported frozen goods to maximize order size.
Lead Nurturing & Cold Calling: Follow up on inbound inquiries from social media or walk-ins. Conduct outbound calls to new restaurants or cafes in target areas to offer wholesale pricing.
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Plan, execute, and optimize integrated marketing campaigns that support business and brand objectives.
Manage digital marketing channels, ensuring campaigns deliver strong engagement, traffic, and return on investment.
Own and manage the brand's social media presence by engaging with customers, responding to enquiries, and handling customer feedback professionally.
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