Company Description PASONA GROUP INC. is a global human resources and staffing services company committed to connecting talent with meaningful career opportunities. The group supports organizations across diverse industries with recruitment, outsourcing, and workforce development solutions. PASONA emphasizes professional growth, cross-cultural collaboration, and skills development for early-career talent. In Kuala Lumpur, the company focuses on building a dynamic, international work environment that welcomes multilingual professionals, including Japanese speakers. Team members can expect structured guidance, exposure to regional markets, and opportunities to develop specialized expertise in business and marketing.
We’re looking for a creative go-getter who lives and breathes social media trends — someone who can spot a viral moment before it happens. As a Social Media Marketing Executive, you’ll be the brain behind our Telegram and TikTok strategies, crafting content that keeps our audiences talking, sharing, and coming back for more.
Digital Ads & Customer JourneyLearn to set up and manage Facebook and Instagram ads by understanding different ad objectives, audiences, and placements aligned with the customer journey.
Social Media Management - Manage current and future social media channels for all brands under Sydney Cake House, from conceptualizing scroll-stopping content that reflects the brand’s personality to executing production (design, photography, videography, copywriting), distribution, paid advertising, performance tracking, and ongoing optimization.
Coordinate campaign launch to ensure all timelines are met by working with all relevant parties internally and externally (agencies, internal stakeholders, creative team, content team etc.)
We are seeking a results-driven, hands-on Digital Marketing Manager to drive our paid customer acquisition, content strategy, and conversion optimization. In this role, you will be directly responsible for planning, executing, and scaling end-to-end paid ad campaigns across Meta and Google, creating engaging social media content, managing performance budgets, and optimizing conversion funnels.