Deployment and implementation of sales back-end operations which include but not limited to: Sales Management Systems, Trade Marketing Executions & Merchandising Partners, eRTM structure, among others. This includes managing sales data, reporting on sales performance, and ensuring sales teams have the tools and resources they need to succeed.
Analyze sales performance metrics (revenue, conversion rates, pipeline velocity, etc.) using advanced Excel and Power BI techniques to identify trends and opportunities.
Conduct regular outdoor sales visits to hotels and hospitality establishments across Singapore to promote the company’s range of hotel amenities and products.
Evaluate opportunities to improve sales through rigorous, data-driven planning, performance management, pricing and analytics for the Singapore market.
Lead Continuous Improvement sprints: own the CI backlog and co-run it with the CRM Transformation Lead as a sprint cadence — planning, prioritization, and review — so ongoing platform enhancements have a predictable rhythm instead of ad hoc firefighting.