About the Company:
We're not here to run campaigns. We're here to help businesses build legacies.
OOm is one of Singapore's leading performance digital marketing agencies, and we've been growing businesses since 2006. Across SEO, SEM, social, content, and web, we work as true partners to our clients. We are obsessed with their success, honest about what works, and relentless in our pursuit of results that last well beyond one quarter.
Over 8,000 clients. 30+ industry awards. A Premier Google Partner. A Meta Business Partner.
But more than the accolades, what defines us is how we work and who we work with.
We believe in winning together. That means we back great teams over individual stars, make bold calls over safe ones, and build for tomorrow even when today's demands are loudest. We move with conviction, we show up with grit and resilience, and we never stop growing because that's exactly what we ask of the businesses we serve.
About the Role:
At OOm, we’re looking for a hands-on SEO/GEO Strategist Team Lead who can strengthen our strategists’ capabilities and take ownership of performance across their client accounts.
Reporting to the SEO/GEO Technical Director, you’ll turn department direction into clear priorities, guide complex campaign decisions and ensure recommendations translate into measurable results.
What You Will Do
- Own performance oversight across your team’s portfolio, keeping strategies aligned with client business objectives and campaign KPIs.
- Identify underperformance early, challenge the underlying diagnosis and ensure recovery plans are implemented and validated.
- Review strategies, technical audits and key deliverables for sound reasoning, clear priorities and actionable recommendations.
- Coach strategists, set expectations and address recurring skill or performance gaps with structured follow-up.
- Manage workloads and delivery risks, coordinating with content, development and account management teams to resolve blockers.
- Lead practical testing and adoption of SEO/GEO approaches, sharing findings and improving team standards.
- Drive effective use of OOm’s in-house SEO/GEO tools and contribute feedback on their development.
What We Are Looking For
- At least 5 years of hands-on SEO experience, including 1–2 years leading or supervising SEO specialists, preferably within an agency.
- Proven experience developing strategies and managing performance across multiple client accounts.
- Strong technical SEO, content strategy and analytical capabilities, with the ability to guide others through complex problems.
- Demonstrated responsibility for reviewing work, coaching team members and improving their performance.
- Ability to evaluate recommendations, explain their expected impact and establish how results will be measured.
- A structured approach to prioritisation, workload management and timely intervention.
- Working knowledge of GEO and AI-powered search, supported by practical testing or application.
- Clear communication, sound judgment and the confidence to lead change and hold people accountable.
Good to Have
- Experience managing enterprise accounts and/or website migrations
- Examples of improving team workflows, quality standards or training programmes.
- Experience using automation to improve analysis, monitoring or delivery.
Why Join OOm?
- Shape team performance: Influence how strategists think, solve problems and deliver results.
- Put your leadership into practice: Develop people while staying close to technical strategy.
- Help evolve our SEO/GEO offering: Work with the Technical Director on approaches that respond to changing search behaviour.
- Influence our technology: Contribute practical insights to OOm’s in-house SEO/GEO tools.